Welcome to the "hunger games" : an exploration of the rhetorical construction of legitimacy for one US-based nonprofit organization
Year of publication: |
2014
|
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Authors: | Gill, Rebecca ; Wells, Celeste C. |
Published in: |
Management communication quarterly : an international journal. - Newbury Park, Calif. : Sage Publications, ISSN 1552-6798, ZDB-ID 2068864-7. - Vol. 28.2014, 1, p. 26-55
|
Subject: | organizational identity | nonprofit legitimacy | symbolic capital | donor gaze | organizational rhetoric | nonprofit websites | Nonprofit-Organisation | Nonprofit organization | Unternehmenskultur | Corporate culture | Nonprofit-Marketing | Nonprofit marketing | Legitimität | Legitimacy | Rhetorik | Rhetoric | Website | Organisationsforschung | Organizational research |
Extent: | graph. Darst. |
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Type of publication: | Article |
Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Systemvoraussetzung: Acrobat Reader |
Other identifiers: | 10.1177/0893318913513434 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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