Extent: | 204 S. graph. Darst. |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
Language: | German |
Notes: | Enth. 12 Beitr. Literaturangaben Erscheint: Dezember 2007 |
ISBN: | 978-3-89981-147-6 ; 3-89981-147-X |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003467026