What matters most in Internet retailing
Year of publication: |
2012
|
---|---|
Authors: | Bell, David R. ; Choi, Jeonghye ; Lodish, Leonard |
Published in: |
MIT sloan management review. - Cambridge, Mass. : MIT, ISSN 1532-9194, ZDB-ID 2039388-X. - Vol. 54.2012/13, 1, p. 27-33
|
Subject: | Einzelhandel | Retail trade | Internet | Online-Handel | Online retailing | Electronic Commerce | E-commerce |
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