What motivates consumers to be in line with online shopping? : a systematic literature review and discussion of future research perspectives
Year of publication: |
2023
|
---|---|
Authors: | Srivastava, Abhinav ; Thaichon, Park |
Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 35.2023, 3, p. 687-725
|
Subject: | Online shopping | Perceived sacrifices | Perceived value | Systematic literature review | Value-based adoption model (VAM) | Online-Handel | Online retailing | Bibliometrie | Bibliometrics | Konsumentenverhalten | Consumer behaviour |
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