What's in a label? : environmental issues in product packaging
Year of publication: |
2016
|
---|---|
Authors: | Whitson, Debbora A. ; Henry, Walter A. |
Published in: |
Green marketing in a undfied Europe. - London : Routledge, ISBN 1-138-99206-2. - 2016, p. 29-42
|
Subject: | Umweltzeichen | Eco-label | Standardisierung | Standardization | Conjoint-Analyse | Conjoint analysis | Konsumentenverhalten | Consumer behaviour | Nutzentheorie | Utility theory | Welt | World |
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