What triggers you to buy green products? : explaining through an extended TPB model
Year of publication: |
2023
|
---|---|
Authors: | Niloy, Ahnaf Chowdhury ; Sultana, Jakia ; Jawad Alam ; Ghosh, Apurbo ; Farhan, K. M. |
Published in: |
Asia-Pacific journal of management research and innovation. - Thousand Oaks, Calif. : Sage, ISSN 2321-0729, ZDB-ID 2694545-9. - Vol. 19.2023, 1, p. 25-39
|
Subject: | digital communication | environmental concern | Green purchasing | TPB |
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