When beauty backfires : the effects of server attractiveness on consumer taste perceptions
Year of publication: |
September 2018
|
---|---|
Authors: | Lin, Lily ; Hoegg, JoAndrea ; Aquino, Karl |
Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 94.2018, 3, p. 296-311
|
Subject: | Physical attractiveness | Taste perception | Expectation disconfirmation | Environmental cues | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception | Experiment |
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