When businesses cross international borders : strategic alliances and their alternatives
Harvey S. James, Jr.; Murray Weidenbaum. Foreword by John Yochelson
| Year of publication: |
1993
|
|---|---|
| Authors: | James, Harvey S. |
| Other Persons: | Weidenbaum, Murray L. (contributor) |
| Publisher: |
Westport, Conn. [u.a.] : Praeger |
| Subject: | Multinationales Unternehmen | Transnational corporation | Internationales Marketing | International marketing | Internationale Unternehmenskooperation | International business cooperation | Welt | World | Auslandsmarkt | Strategische Allianz |
| Description of contents: | Table of Contents [gbv.de] ; Description [loc.gov] |
| Extent: | XVII, 135 S graph. Darst 24 cm |
|---|---|
| Series: | The Washington papers. - Westport, Conn. : Praeger, ISSN 0278-937X, ZDB-ID 188807-9. - Vol. 161 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 110 - 126 |
| ISBN: | 0-275-94578-2 ; 0-275-94577-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013261427