Who controls store atmosphere customization in electronic retailing?
Year of publication: |
2010
|
---|---|
Authors: | Vrechopoulos, Adam P. |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 38.2010, 6/7, p. 518-537
|
Subject: | Online-Handel | Online retailing | Website | Mass Customization | Mass customization |
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