Who should introduce the third-party platform channel under different pricing strategies?
Xueping Zhen, Shuangshuang Xu
| Year of publication: |
2022
|
|---|---|
| Authors: | Zhen, Xueping ; Xu, Shuangshuang |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 299.2022, 1 (16.5.), p. 168-182
|
| Subject: | Channel structure selection | Pricing strategy | Supply chain management | Third-party platform | Lieferkette | Supply chain | Preismanagement | Vertriebsweg | Distribution channel | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ejor.2021.06.030 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013206968