Who will adopt electric vehicles? : segmenting and exemplifying potential buyer heterogeneity and forthcoming research
Year of publication: |
2022
|
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Authors: | Jaiswal, Deepak ; Deshmukh, Arun Kumar ; Thaichon, Park |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 67.2022, p. 1-14
|
Subject: | Adoption intention | Attitude towards electric vehicles | Cluster analysis | Electric vehicles | Market segmentation | Subjective norms | Sustainable transportation | Nachhaltige Mobilität | Sustainable mobility | Elektrofahrzeug | Electric vehicle | Marktsegmentierung | Konsumentenverhalten | Consumer behaviour | Clusteranalyse |
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