Why should marketers be forced to ignore their moral awareness? : a reply to Gaski
Geert Demuijnck, Patrick E. Murphy
| Year of publication: |
2022
|
|---|---|
| Authors: | Demuijnck, Geert ; Murphy, Patrick E. |
| Published in: |
AMS review : official publication of the Academy of Marketing Science. - New York : Springer, ISSN 1869-8182, ZDB-ID 2668418-4. - Vol. 12.2022, 1/2, p. 38-43
|
| Subject: | Corporate social responsibility | Marketing and society | Marketing ethics | Marketing social responsibility | Social responsibility | Corporate Social Responsibility | Unternehmensethik | Business ethics | Marketing | Ethik | Ethics | Wirtschaftsethik | Economic ethics |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s13162-022-00226-2 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013401663