Why we shop : emotional rewards and retail strategies
Jim Pooler
| Year of publication: |
2003
|
|---|---|
| Authors: | Pooler, Jim |
| Publisher: |
Westport, Conn. {u.a.] : Praeger |
| Subject: | Verbraucherverhalten | Psychologie |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 206 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-275-98172-X |
| Classification: | Betriebssoziologie, Betriebspsychologie ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004460646