Willingness to pay for frills when travelling with low-cost airlines
Year of publication: |
2012
|
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Authors: | Correia, Antónia ; Pimpão, Adriano ; Tão, Manuel |
Published in: |
Tourism economics : the business and finance of tourism and recreation. - London : Sage, ISSN 1354-8166, ZDB-ID 1417753-5. - Vol. 18.2012, 6, p. 1161-1174
|
Subject: | Niedrigpreisstrategie | Low-cost strategy | Fluggesellschaft | Airline | Zahlungsbereitschaftsanalyse | Willingness to pay | Tourismusmarketing | Tourism marketing |
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