Winning a billion consumers : a disruptive approach for success in India
Atul Joshi
| Year of publication: |
2016
|
|---|---|
| Authors: | Joshi, Atul |
| Publisher: |
New Delhi, India : SAGE |
| Subject: | Beziehungsmarketing | Relationship marketing | Internationaler Markteintritt | International market entry | Erfolgsfaktor | Success factor | Indien | India | Auslandsmarkt | Unternehmensplanung | Erfolg |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xv, 261 Seiten Illustrationen 22 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber |
| Language: | English |
| Notes: | Includes index |
| ISBN: | 978-93-5150-889-2 ; 978-93-5150-557-0 ; 978-93-5150-558-7 ; 978-93-5150-556-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011434287