YouTube as a nascent practice : a MacIntyrean analysis of user-generated content
Year of publication: |
2013
|
---|---|
Authors: | Rusak, Helen ; McKenzie, Stephen |
Published in: |
The heart of the good institution : virtue ethics as a framework for responsible management. - Dordrecht [u.a.] : Springer, ISBN 978-94-007-5472-0. - 2013, p. 111-126
|
Subject: | Social Web | Social web | Kundenintegration | Customer integration | Online-Marketing | Internet marketing | Content Management | Content management | Web 2.0-Technologien | Web 2.0 technologies |
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