Zukunftsverträgliche Arbeits- und Unternehmensgestaltung in der TourismuswirtschaftHerangehensweisen, Lösungen und Praxisbeispiele

Despite the growth of the tourism industry, a more differentiated analysis shows re-gional and in some cases contradictory trends. Mainly it is economically weak regions at the periphery or in rural areas which have not been able to benefit from the generally positive trend in the tourism sector. In particular, given the global dimensi-ons of international competition, these regions are confronted with the need to strengthen the competitiveness of their destinations by working out new courses of action. In addition, they need to consider that the market is in a constant state of flux and that the expectations of customers are always rising...