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~person:"Bang Nguyen Viet"
~person:"Chiappetta Jabbour, Charbel José"
~person:"Tripathi, Avinash"
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Sustainable product
11
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11
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7
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5
Nachhaltige Entwicklung
5
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green advertising
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Bang Nguyen Viet
Chiappetta Jabbour, Charbel José
Tripathi, Avinash
Henninger, Claudia E.
7
Dangelico, Rosa Maria
5
Hafezi, Maryam
5
Han, Heesup
5
Khare, Arpita
5
Shen, Bin
5
Alevizou, Panayiota J.
4
Choi, Tsan-Ming
4
Errichiello, Oliver Carlo
4
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4
Li, Yongjian
4
Lin, Jialing
4
Pandey, Neeraj
4
Song, Malin
4
Sreen, Naman
4
Sweet, Susanne
4
Zhang, Dongyang
4
Zhao, Xuan
4
Zschiesche, Arnd
4
D'Souza, Clare M.
3
Ghisetti, Claudia
3
Goworek, Helen
3
Huang, Yi-Chun
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Khan, Mohammed Naved
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Kumar, Prashant
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Leckie, Civilai
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Lin, Boqiang
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Lobo, Antonio
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Luu Trong Tuan
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Mangla, Sachin Kumar
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Paul, Justin
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Rahman, Imran
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Shabbirhusain RV
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Shi, Victor
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Journal of promotion management : innovations in planning and applied research
3
Asia-Pacific journal of business administration
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business strategy and the environment
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
1
Technological forecasting & social change : an international journal
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Technovation : an international journal of technical innovation and entrepreneurship
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ECONIS (ZBW)
11
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1
Integration of product-service innovation into green supply chain management : emerging opportunities and paradoxes
Bustinza, Oscar F.
;
Vendrell-Herrero, Ferran
; …
- In:
Technovation : an international journal of technical …
130
(
2024
),
pp. 1-7
Persistent link: https://www.econbiz.de/10014491702
Saved in:
2
A study on the influence of eco-labels and green advertising on green brand equity in emerging market
Bang Nguyen Viet
- In:
Journal of promotion management : innovations in …
29
(
2023
)
2
,
pp. 205-227
Persistent link: https://www.econbiz.de/10013483031
Saved in:
3
Toward sustainable development and consumption : the role of the green promotion mix in driving green brand equity and green purchase intention
Khai Cong Dinh
;
Bang Nguyen Viet
;
Hang Nguyet Phuong Vo
- In:
Journal of promotion management : innovations in …
29
(
2023
)
6
,
pp. 824-848
Persistent link: https://www.econbiz.de/10014287774
Saved in:
4
The impact of green marketing mix elements on green customer based brand equity in an emerging market
Bang Nguyen Viet
- In:
Asia-Pacific journal of business administration
15
(
2023
)
1
,
pp. 96-116
Persistent link: https://www.econbiz.de/10013537562
Saved in:
5
Understanding the influence of eco-label, and green advertising on green purchase intention : the mediating role of green brand equity
Bang Nguyen Viet
- In:
Journal of food products marketing : innovations in …
28
(
2022
)
2
,
pp. 87-103
Persistent link: https://www.econbiz.de/10013163075
Saved in:
6
Consumers' perceptions of deal presentations for green products
Tripathi, Avinash
;
Pandey, Neeraj
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
4
,
pp. 331-341
Persistent link: https://www.econbiz.de/10013435332
Saved in:
7
Green recovery in the mature manufacturing industry : the role of the green-circular premium and sustainability certification in innovative efforts
Appolloni, Andrea
;
Chiappetta Jabbour, Charbel José
; …
- In:
Ecological economics : the transdisciplinary journal of …
193
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013410817
Saved in:
8
Integrating the circular economy and industry 4.0 for sustainable development : implications for responsible footwear production in a big data-driven world
Dwivedi, Ashish
;
Moktadir, Md. Abdul
;
Chiappetta …
- In:
Technological forecasting & social change : an …
175
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013334713
Saved in:
9
Promotional framing of green products : mediating role of sale proneness
Tripathi, Avinash
;
Pandey, Neeraj
- In:
Journal of promotion management : innovations in …
25
(
2019
)
7
,
pp. 983-1008
Persistent link: https://www.econbiz.de/10012179086
Saved in:
10
Voluntary pricing mechanisms for green product purchase : altruistic versus self-enhancing consideration
Tripathi, Avinash
;
Pandey, Neeraj
- In:
The international review of retail, distribution and …
29
(
2019
)
2
,
pp. 198-217
Persistent link: https://www.econbiz.de/10012208860
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