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accessRights:"restricted"
~person:"Bhattacharya, Arijit"
~subject:"Personalization"
~subject:"Website"
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Personalization
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Beziehungsmarketing
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Consumer behaviour
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Bhattacharya, Arijit
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Global business review
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Journal of global marketing
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ECONIS (ZBW)
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A framework of online customer experience : an Indian perspective
Bhattacharya, Arijit
;
Srivastava, Manjari
- In:
Global business review
21
(
2020
)
3
,
pp. 800-817
Persistent link: https://www.econbiz.de/10012259395
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2
Customer experience in online shopping : a structural modeling approach
Bhattacharya, Arijit
;
Srivastava, Manjari
;
Verma, Sanjeev
- In:
Journal of global marketing
32
(
2019
)
1
,
pp. 3-16
Persistent link: https://www.econbiz.de/10012201003
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