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isPartOf:"American journal of agricultural economics"
~accessRights:"restricted"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"SpringerLink / Bücher"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Konsumentenforschung"
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Beziehungsmarketing
Consumer behaviour
1,040
Konsumentenverhalten
1,040
Customer satisfaction
217
Kundenzufriedenheit
217
Relationship marketing
214
Dienstleistungsqualität
197
Service quality
197
Gastronomie
182
Restaurant industry
182
Hotel industry
176
Hotellerie
176
Brand management
130
Markenführung
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Urlaubsverhalten
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Markenimage
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Han, Heesup
18
Ahn, Jiseon
7
Hyun, Sunghyup Sean
7
Kim, Wansoo
7
Wong, IpKin Anthony
7
Yu, Jongsik
7
Back, Ki-Joon
5
Chua, Bee-Lia
4
Hwang, Jinsoo
4
Qu, Hailin
4
Foscht, Thomas
3
Im, Jinyoung
3
Kim, Eojina
3
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3
Koo, Bonhak
3
Lee, Sanghyeop
3
Loureiro, Sandra Maria Correia
3
So, Kevin Kam Fung
3
Song, Hak-jun
3
Swoboda, Bernhard
3
Wei, Wei
3
Bonfanti, Angelo
2
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2
DiPietro, Robin B.
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2
Gursoy, Dogan
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2
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2
Khan, Imran
2
Kim, Heather Markham
2
Kim, Insin
2
Kim, Peter Beomcheol
2
King, Ceridwyn
2
Koo, Chulmo
2
Kumar, V.
2
Lam, Iok Keng Veronica
2
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American journal of agricultural economics
International journal of hospitality management
Journal of travel and tourism marketing
SpringerLink / Bücher
Journal of retailing and consumer services
391
Journal of business research : JBR
281
The journal of services marketing
73
The journal of product & brand management
65
Asia Pacific journal of marketing and logistics
57
Journal of the Academy of Marketing Science
55
Journal of hospitality marketing & management
52
Industrial marketing management : the international journal for industrial and high-tech firms
50
International journal of contemporary hospitality management
50
The journal of brand management : an international journal
46
Journal of strategic marketing
45
The service industries journal
43
Journal of retailing
42
Marketing intelligence & planning
42
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
39
Tourism management : research, policies, practice
39
International journal of retail and distribution management
38
Service business
38
Journal of service management
37
Psychology & marketing
37
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
32
Services marketing quarterly
32
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
31
Journal of promotion management : innovations in planning and applied research
31
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
31
Technological forecasting & social change : an international journal
31
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
29
The international review of retail, distribution and consumer research
29
Journal of marketing
28
Journal of marketing analytics : JMA
27
International journal of internet marketing and advertising : IJIMA
26
Journal of internet commerce
26
European journal of marketing
25
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
25
Management science : journal of the Institute for Operations Research and the Management Sciences
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
International journal of retail & distribution management
23
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ECONIS (ZBW)
214
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214
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1
How does ritualistic service increase brand evangelism through E2C interaction quality and memory? : the moderating role of social phobia
Shang, Yuanyuan
;
Li, Fangxuan
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457798
Saved in:
2
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
3
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
4
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
5
Formal versus casual : how do customers respond to service robots' uniforms? : the roles of service type and language style
Liu, Canmian
;
Xie, Lishan
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014439968
Saved in:
6
Brand personality of global chain hotels, self-congruity, and self-discrepancy on customer responses
Kim, Jinkyung Jenny
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014439970
Saved in:
7
Customer satisfaction and loyalty with online consumer reviews : factors affecting revisit intentions
Camilleri, Mark Anthony
;
Filieri, Raffaele
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014439971
Saved in:
8
What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
Saved in:
9
Well-known or well-liked? : the effects of brand reputation on customers' responses to service failure
Liu, Mengzhen
;
Xiong, Wei
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 221-241
Persistent link: https://www.econbiz.de/10014369784
Saved in:
10
How product design affects repurchase intention, eWOM, and museum visit intention : museum mystery boxes in China
Lin, Feng
;
Ryu, Kisang
- In:
Journal of travel and tourism marketing
40
(
2023
)
5
,
pp. 434-451
Persistent link: https://www.econbiz.de/10014369822
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