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isPartOf:"Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen"
~isPartOf:"Journal of research in marketing and entrepreneurship : JRME"
~isPartOf:"Schriftenreihe Schwerpunkt Marketing / Arbeitspapier"
~language:"deu"
~language:"eng"
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Marketing
78
Business start-up
34
Unternehmensgründung
34
Entrepreneurship
26
Entrepreneurship approach
26
Marketing management
12
Marketingmanagement
12
Entrepreneurial marketing
10
KMU
10
Marketing theory
10
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10
SME
10
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Entrepreneurs
6
Innovation
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Freiling, Jörg
6
Kollmann, Tobias
6
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3
Hultman, Claes M.
3
Baumgarth, Carsten
2
Carson, David
2
Emes, Jutta
2
Gruber, Marc
2
Jacob, Frank
2
Jones, Brian
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Jones, Rosalind
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Miles, Morgan P.
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Müller, Christoph
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Eichmann, Karsten
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Ensign, Prescott C.
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Fördergesellschaft Marketing an der Universität Augsburg
9
Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
3
Augsburg-Münchener Marketingsymposium <20, 1994>
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Münchener Marketing-Symposium <21, 1995>
1
Münchener Marketing-Symposium <25, 1999, München>
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Münchener Marketing-Symposium <31, 2006, München>
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Universität Augsburg / Lehr- und Forschungsteam Marketing
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
Journal of research in marketing and entrepreneurship : JRME
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
SpringerLink / Bücher
180
Journal of business research : JBR
119
Industrial marketing management : the international journal for industrial and high-tech firms
91
Springer eBook Collection
84
European journal of marketing : EJM
70
Journal of marketing education : JME
67
Journal of marketing management : MM
67
Journal of marketing
59
Marketing theory
55
Journal of macromarketing : examining the interactions among markets, marketing, and society
54
Journal of the Academy of Marketing Science
52
Europäische Hochschulschriften / 5
46
Lehrbuch
46
Journal of business-to-business marketing
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
39
Marketing intelligence & planning
39
Gabler Edition Wissenschaft
38
Journal of historical research in marketing
38
Journal of macromarketing
38
Springer eBook Collection / Business and Economics
36
Journal of Islamic marketing : JIMA
32
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
31
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
30
Journal of strategic marketing
29
AMS review : official publication of the Academy of Marketing Science
27
Journal of marketing research : JMR
27
Journal of business ethics : JOBE
26
The journal of business & industrial marketing
26
Jahrbuch der Absatz- und Verbrauchsforschung
25
Marketing : ZFP ; journal of research and management
25
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
24
Research
24
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
23
Journal of advertising research
23
Premier reference source
23
The marketing review
23
essentials
22
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ECONIS (ZBW)
78
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31
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31
Entrepreneurial and SME marketing
Gilmore, Audrey
- In:
Journal of research in marketing and entrepreneurship : JRME
13
(
2011
)
2
,
pp. 137-145
Persistent link: https://www.econbiz.de/10009507692
Saved in:
32
Entrepreneurship's relevance to marketing
Miles, Morgan P.
;
Crispin, Stuart
;
Kasouf, Chickery J.
- In:
Journal of research in marketing and entrepreneurship : JRME
13
(
2011
)
2
,
pp. 126-136
Persistent link: https://www.econbiz.de/10009507693
Saved in:
33
Entrepreneurial marketing : a strategy for the twenty-first century?
Morrish, Sussie C.
- In:
Journal of research in marketing and entrepreneurship : JRME
13
(
2011
)
2
,
pp. 110-119
Persistent link: https://www.econbiz.de/10009507695
Saved in:
34
Research in marketing and entrepreneurship : a retrospective viewpoint
Hills, Gerald E.
;
Hultman, Claes M.
- In:
Journal of research in marketing and entrepreneurship : JRME
13
(
2011
)
1
,
pp. 8-17
Persistent link: https://www.econbiz.de/10009758887
Saved in:
35
Entrepreneurial marketing and the Web 2.0 interface
Jones, Brian
- In:
Journal of research in marketing and entrepreneurship : JRME
12
(
2010
)
2
,
pp. 143-152
Persistent link: https://www.econbiz.de/10008757397
Saved in:
36
The art of the entrepreneurial marketer
Fillis, Ian
- In:
Journal of research in marketing and entrepreneurship : JRME
12
(
2010
)
2
,
pp. 87-107
Persistent link: https://www.econbiz.de/10008757401
Saved in:
37
Interface research : a commentary on a commentary ; ten years on
Carson, David
- In:
Journal of research in marketing and entrepreneurship : JRME
12
(
2010
)
1
,
pp. 8-10
Persistent link: https://www.econbiz.de/10008798476
Saved in:
38
Presentation of a generic "EMICO" framework for research exploration of entrepreneurial marketing in SMEs
Jones, Rosalind
;
Rowley, Jennifer
- In:
Journal of research in marketing and entrepreneurship : JRME
11
(
2009
)
1
,
pp. 5-21
Persistent link: https://www.econbiz.de/10003949207
Saved in:
39
Market creation: the epitome of entrepreneurial marketing practices
Gaddefors, Johan
;
Anderson, Alistair R.
- In:
Journal of research in marketing and entrepreneurship : JRME
10
(
2008
)
1
,
pp. 19-39
Persistent link: https://www.econbiz.de/10003949103
Saved in:
40
Entrepreneurial Marketing : Besonderheiten und Ausgestaltungsmöglichkeiten
Freiling, Jörg
;
Kollmann, Tobias
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 3-22)
.
2008
Persistent link: https://www.econbiz.de/10003600361
Saved in:
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