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isPartOf:"Food and wine events in Europe : a stakeholder approach"
~isPartOf:"Journal of advertising research"
~isPartOf:"Stand und Perspektiven der Eventforschung"
~isPartOf:"The business of events management"
~source:"econis"
~subject:"Alkoholkonsum"
~subject:"Event marketing"
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Alkoholkonsum
Event marketing
Event-Marketing
35
Tourism industry
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Krishen, Anjala S.
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LaTour, Michael S.
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Santini, Cristina
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Agnoli, Lara
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Alonso, Abel Duarte
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Food and wine events in Europe : a stakeholder approach
Journal of advertising research
Stand und Perspektiven der Eventforschung
The business of events management
SpringerLink / Bücher
36
Tourism management : research, policies, practice
30
International journal of event and festival management
29
Customer Experience : Forum Dienstleistungsmanagement
22
Journal of travel and tourism marketing
21
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
20
International journal of hospitality management
18
International journal of contemporary hospitality management
15
Journal of business research : JBR
15
Tourism management perspectives : TMP
15
Markenkommunikation und Beziehungsmarketing
14
Journal of hospitality marketing & management
13
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
13
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
12
Event-Marketing : Trends und Entwicklungen
12
International journal of sport management and marketing : IJSMM
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Journal of retailing and consumer services
12
Sport management review
12
Springer eBook Collection
11
essentials
11
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
10
Events und Tourismus : Stand und Perspektiven der Eventforschung
10
Journal of sport management : the official journal of the North American Society of Sport Management
10
Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
10
Social enterprise and special events : market-based approaches to mission-driven gatherings
10
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
9
Memorable customer experiences : a research anthology
8
Wirtschaftswissenschaft
8
European Sport management quarterly : ESMQ
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
The journal of brand management : an international journal
7
Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
6
Events und Sport : Stand und Perspektiven der Eventforschung
6
Essentials
5
Events - Wachstumsmarkt im Tourismus? : Tagungsband zum 3. Dresdner-Tourismus-Symposium
5
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ECONIS (ZBW)
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1
Events as sponsorship investment
Bagusat, Ariane
- In:
The business of events management
,
(pp. 337-361)
.
2014
Persistent link: https://www.econbiz.de/10010376010
Saved in:
2
Events and new media technologies
Rössler, Lukas
- In:
The business of events management
,
(pp. 232-247)
.
2014
Persistent link: https://www.econbiz.de/10010376017
Saved in:
3
Event planning and strategy
McRoberts, Scott
;
Charlebois, Chris
;
Melnike, Clay
- In:
The business of events management
,
(pp. 136-162)
.
2014
Persistent link: https://www.econbiz.de/10010376021
Saved in:
4
Financing events
Schnitzer, Martin
- In:
The business of events management
,
(pp. 113-135)
.
2014
Persistent link: https://www.econbiz.de/10010376022
Saved in:
5
The business of corporate events
Davidson, Rob
- In:
The business of events management
,
(pp. 56-69)
.
2014
Persistent link: https://www.econbiz.de/10010376025
Saved in:
6
Theories and models in events management
Kaiser, Sebastian
- In:
The business of events management
,
(pp. 29-41)
.
2014
Persistent link: https://www.econbiz.de/10010376027
Saved in:
7
Events management : an introduction
Beech, John
- In:
The business of events management
,
(pp. 1-12)
.
2014
Persistent link: https://www.econbiz.de/10010376029
Saved in:
8
Conclusions: issues still left on the "table"
Santini, Cristina
;
Cavicchi, Alessio
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 224-229)
.
2014
Persistent link: https://www.econbiz.de/10010367423
Saved in:
9
The drink driving dilemma in connection with food and wine events
Stöckl, Albert
;
Lick, Erhard
;
Cavicchi, Alessio
; …
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 213-223)
.
2014
Persistent link: https://www.econbiz.de/10010367425
Saved in:
10
Interest in food events : some insights from Swedish consumers
Andersson, Tommy D.
;
Larsson Mossberg, Lena
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 201-212)
.
2014
Persistent link: https://www.econbiz.de/10010367429
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