//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Hamburger Schriften zur Marketingforschung"
~isPartOf:"Harvard business review : HBR"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"The service industries journal"
~subject:"Bekleidungswirtschaft"
~subject:"China"
~subject:"Loyalty program"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kundenbindung"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Bekleidungswirtschaft
China
Loyalty program
Kundenbindung
25
Customer retention
15
Beziehungsmarketing
12
Relationship marketing
12
Consumer behaviour
7
Konsumentenverhalten
7
Customer satisfaction
6
Deutschland
6
Kundenzufriedenheit
6
customer loyalty
5
Dienstleistungsqualität
4
Germany
4
Kundenbindungsprogramm
4
Service quality
4
Automotive services industry
3
Kfz-Gewerbe
3
service quality
3
Customer value
2
Direktmarketing
2
Hospital
2
Kraftfahrzeugindustrie
2
Kraftfahrzeugmarkt
2
Krankenhaus
2
Kundenwert
2
Luxushotel
2
Market research
2
Marketing management
2
Marketingkonzept
2
Marketingmanagement
2
Marktforschung
2
Nachkaufmarketing
2
Premium-Marke
2
Product management
2
Produktmanagement
2
Russland
2
USA
2
United States
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Book / Working Paper
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Dissertation u.a. Prüfungsschriften
2
Hochschulschrift
2
Thesis
2
Interview
1
Language
All
German
4
English
4
Author
All
Borrmann, Frank
2
Hempel, Annette
2
Fu, Xiaorong
1
Jain, Dipak
1
Krishnan, Trichy V.
1
Pang, Jing
1
Rabbanee, Fazlul K.
1
Ramaseshan, B.
1
Singh, Siddharth S.
1
Stein, Alisha
1
Whiteside, Janey
1
more ...
less ...
Published in...
All
Hamburger Schriften zur Marketingforschung
Harvard business review : HBR
Management science : journal of the Institute for Operations Research and the Management Sciences
The service industries journal
SpringerLink / Bücher
9
Kundenmanagement & Electronic Commerce
5
Applied Marketing Science / Angewandte Marketingforschung
2
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
2
Gabler Edition Wissenschaft
2
Journal of business research : JBR
2
Research
2
Tourism management : research, policies, practice
2
Accounting research journal
1
An economic theorist's book of tales : essays that entertain the consequences of new assumptions in economic theory
1
Annals of tourism research : ATR ; a social sciences journal
1
Applied marketing science / Angewandte Marketingforschung
1
Asia Pacific journal of marketing and logistics
1
British journal of management : BJM
1
Business Analytics
1
CFAC-Schriften zur Luftfahrt
1
Customising stakeholder management strategies : concepts for long-term business success
1
European journal of marketing : EJM
1
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
1
Gabler Edition Wissenschaft / Marktorientiertes Management
1
Gabler Research
1
Interdisciplinary management research XVI ; 1
1
International business review : the official journal of the European International Business Academy
1
International journal of consumer studies
1
International journal of contemporary hospitality management
1
International journal of financial engineering
1
International journal of hospitality management
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
Journal of hospitality and tourism insights
1
Journal of hospitality marketing & management
1
Journal of marketing theory and practice
1
Les essentiels
1
Management und Unternehmenskultur : Schriftenreihe der Europäischen Akademie Bozen
1
Psychology & marketing
1
Reihe: Marketing : MAR
1
Revue française d'économie : RFE
1
more ...
less ...
Source
All
ECONIS (ZBW)
6
USB Cologne (EcoSocSci)
2
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effect of e-referral incentive programs on referrer loyalty on social platforms
Fu, Xiaorong
;
Pang, Jing
- In:
The service industries journal
42
(
2022
)
15/16
,
pp. 1234-1255
Persistent link: https://www.econbiz.de/10013466628
Saved in:
2
"If you violate emotional trust, you might lose ther customer forever"
Whiteside, Janey
(
interviewee
)
- In:
Harvard business review : HBR
99
(
2021
)
3
,
pp. 24-25
Persistent link: https://www.econbiz.de/10012627113
Saved in:
3
Status demotion in hierarchical loyalty programs : effects of payment source
Ramaseshan, B.
;
Stein, Alisha
;
Rabbanee, Fazlul K.
- In:
The service industries journal
36
(
2016
)
9/10
,
pp. 375-395
Persistent link: https://www.econbiz.de/10011579171
Saved in:
4
Konsumethik und Premiumsegment : Konzept zur Kundenbindung und Neukundengewinnung im Premiumsegment des deutschen Modemarktes unter besonderer Berücksichtigung einer Konsumethik
Hempel, Annette
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003939848
Saved in:
5
Konsumethik und Premiumsegment : Konzept zur Kundenbindung und Neukundengewinnung im Premiumsegment des deutschen Modemarktes unter besonderer Berücksichtigung einer Konsumethik
Hempel, Annette
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004487130
Saved in:
6
Customer loyalty programs : are they profitable?
Singh, Siddharth S.
;
Jain, Dipak
;
Krishnan, Trichy V.
- In:
Management science : journal of the Institute for …
54
(
2008
)
6
,
pp. 1205-1211
Persistent link: https://www.econbiz.de/10003737498
Saved in:
7
Kundenbindung im internationalen Automobilmarketing : eine komparative Studie zentraler Kundenbindungsdeterminanten auf dem chinesischen und russischen Automobilmarkt
Borrmann, Frank
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003480593
Saved in:
8
Kundenbindung im internationalen Automobilmarketing : eine komparative Studie zentraler Kundenbindungsdeterminanten auf dem chinesischen und russischen Automobilmarkt
Borrmann, Frank
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004890922
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->