//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Personalisierung"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Personalisierung
4
Personalization
4
Marketing management
2
Marketingmanagement
2
Beziehungsmarketing
1
Competitive advantage
1
Computer-assisted marketing
1
IT-gestütztes Marketing
1
Japan
1
Kaufentscheidung
1
Online retailing
1
Online-Handel
1
Preismanagement
1
Pricing strategy
1
Purchase decision
1
Relationship marketing
1
Wettbewerbsvorteil
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
German
4
Author
All
Edelman, David C.
1
Haucap, Justus
1
Mikitani, Hiroshi
1
Reinartz, Werner J.
1
Rosen, Emanuel
1
Simonson, Itamar
1
Singer, Mark
1
Wiegand, Nico
1
more ...
less ...
Published in...
All
Harvard-Business-Manager : das Wissen der Besten
Electronic commerce research
28
Information systems research : ISR
26
International journal of hospitality management
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
23
Journal of business research : JBR
22
Tourism management : research, policies, practice
22
Journal of management information systems : JMIS
20
Journal of retailing and consumer services
20
International journal of business information systems : IJBIS
19
Electronic commerce research and applications
16
Management science : journal of the Institute for Operations Research and the Management Sciences
15
International journal of electronic commerce : IJEC
13
International journal of contemporary hospitality management
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
11
Journal of information & knowledge management : JIKM
11
The power of one : gaining business value from personalization technologies
11
Electronic markets : EM ; the international journal of electronic commerce and business media
10
Journal of electronic commerce research : JECR
10
Management information systems : mis quarterly
10
Decision support systems : DSS ; the international journal
9
Information systems and e-business management : ISeB
9
Journal of retailing
9
SpringerLink / Bücher
8
Technological forecasting & social change : an international journal
8
Tourism management perspectives : TMP
8
Electronic markets : the international journal on networked business
7
INFORMS journal on computing : JOC
7
International journal of internet marketing and advertising : IJIMA
7
Journal of internet commerce
7
Journal of organizational computing and electronic commerce
7
Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern
7
Psychology & marketing
7
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
6
Faculty & research / Insead : working paper series
6
International journal of production research
6
Journal of hospitality marketing & management
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Lecture notes in business information processing : LNBIP
6
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
6
Arbeitsbericht ... des Competence Center E-Business Basel
5
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Was sind faire Preise?
Haucap, Justus
;
Reinartz, Werner J.
;
Wiegand, Nico
- In:
Harvard-Business-Manager : das Wissen der Besten
40
(
2018
)
11
,
pp. 42-44
Persistent link: https://www.econbiz.de/10011956983
Saved in:
2
Erfolgsfaktor Customer Journey
Edelman, David C.
;
Singer, Mark
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
1
,
pp. 24-35
Persistent link: https://www.econbiz.de/10011535098
Saved in:
3
Wie bei Tante Emma
Mikitani, Hiroshi
- In:
Harvard-Business-Manager : das Wissen der Besten
36
(
2014
)
2
,
pp. 64-69
Persistent link: https://www.econbiz.de/10010237272
Saved in:
4
Kundenmeinung schlägt Marketing
Simonson, Itamar
;
Rosen, Emanuel
- In:
Harvard-Business-Manager : das Wissen der Besten
36
(
2014
)
3
,
pp. 6-10
Persistent link: https://www.econbiz.de/10010243546
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->