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isPartOf:"Information systems and e-business management : ISeB"
~isPartOf:"International journal of technology marketing : IJTMkt"
~isPartOf:"Journal of electronic commerce research : JECR"
~isPartOf:"Journal of promotion management : innovations in planning and applied research"
~subject:"Consumer behaviour"
~subject:"Customer satisfaction"
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Search: subject_exact:"Mobile Business"
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Consumer behaviour
Customer satisfaction
Mobile Business
41
Mobile business
41
Konsumentenverhalten
22
Mobile communications
16
Mobilkommunikation
16
Innovation adoption
14
Innovationsakzeptanz
14
Mobile Anwendung
12
Mobile application
12
E-commerce
7
Electronic Commerce
7
Electronic Banking
5
Electronic banking
5
Social Web
5
Social web
5
Electronic money
4
Elektronisches Geld
4
Innovation diffusion
4
Innovationsdiffusion
4
Internet marketing
4
Kundenzufriedenheit
4
Mobile phone
4
Mobiltelefon
4
Online-Marketing
4
USA
4
United States
4
Advertising
3
Confidence
3
Mobile Marketing
3
Mobile marketing
3
Online retailing
3
Online-Handel
3
UTAUT
3
Vertrauen
3
Werbung
3
mobile advertising
3
mobile payment
3
Advertising effects
2
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Undetermined
14
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1
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Article
25
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English
25
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Acikgoz, Fulya
1
Amirkhanpour, Monaliz
1
Anić, Ivan-Damir
1
Bouwman, Harry
1
Cao, Mukun
1
Carlsson, Christer
1
Chen, Yuan
1
Cheng, Xusen
1
Corrocher, Nicoletta
1
Doukidis, Georgios I.
1
Elwalda, Abdulaziz
1
Erkan, Ismail
1
Fernández-Lores, Susana
1
Fu, Shixuan
1
Garcia-Davalos, Alexander
1
Garcia-Duque, Jorge
1
Guo, Xitong
1
Gupta, Priyanka
1
Han, Dongho
1
Ho Huy Tuu
1
Hong, Hong
1
Huang, Danyu
1
Huang, Qiang
1
Hwang, Yujong
1
Kalinić, Zoran
1
Kim, Donghui
1
Koutsiouris, Vasilios
1
Lee, Choong C.
1
Li, Zhigang
1
Lim, Khor Teik
1
Liu, Yong
1
Liébana-Cabanillas, Francisco
1
Malaquias, Rodrigo Fernandes
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Marinkovic, Veljko
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Marquez, Juan Antonio
1
Mihić, Mirela
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Milakovic, Ivana Kursan
1
Molina-Castillo, Francisco J.
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Montoro-Ríos, Francisco
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Nguyen Huu Khoi
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Information systems and e-business management : ISeB
International journal of technology marketing : IJTMkt
Journal of electronic commerce research : JECR
Journal of promotion management : innovations in planning and applied research
Journal of retailing and consumer services
40
Journal of business research : JBR
15
Journal of internet commerce
15
International journal of business information systems : IJBIS
12
Technological forecasting & social change : an international journal
10
International journal of internet marketing and advertising : IJIMA
9
The international journal of bank marketing : IJBM
9
International journal of bank marketing
8
International journal of e-business research : an official publication of the Information Resources Management Association
8
International journal of electronic business
8
International journal of electronic marketing and retailing : IJEMR
7
International journal of retail & distribution management
7
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
International journal of consumer studies
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Marketing intelligence & planning
6
Psychology & marketing
6
Information systems research : ISR
5
International journal of electronic business : IJEB
5
International journal of electronic commerce : IJEC
5
International journal of electronic finance : IJEF
5
Journal of strategic marketing
5
Technology analysis & strategic management
5
Asia Pacific journal of marketing and logistics
4
Cogent business & management
4
Electronic commerce research
4
Electronic commerce research and applications
4
Electronic markets : the international journal on networked business
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
Information technology and management
4
International journal of services, economics and management
4
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
4
Pakistan journal of commerce and social sciences
4
The international review of retail, distribution and consumer research
4
The service industries journal
4
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ECONIS (ZBW)
25
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1
A simplified mobile advertising model to study advertising spreading through personal social networks and branded apps
Garcia-Davalos, Alexander
;
Garcia-Duque, Jorge
- In:
Journal of promotion management : innovations in …
29
(
2023
)
8
,
pp. 1104-1137
Persistent link: https://www.econbiz.de/10014369753
Saved in:
2
Purchase intention in mobile commerce in Croatia : the attribution theory perspective and the role of consumer innovativeness
Anić, Ivan-Damir
;
Milakovic, Ivana Kursan
;
Mihić, Mirela
- In:
Journal of promotion management : innovations in …
29
(
2023
)
2
,
pp. 182-204
Persistent link: https://www.econbiz.de/10013483030
Saved in:
3
A reconceptualisation of the mobile continuance intention : social drivers' perspective
Elwalda, Abdulaziz
;
Erkan, Ismail
;
Acikgoz, Fulya
; …
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
2
,
pp. 212-238
Persistent link: https://www.econbiz.de/10014310277
Saved in:
4
The influence of consumer trust in consumer behaviour toward mobile payment applications amongst young professionals
Shaizatulaqma Kamalul Ariffin
;
Lim, Khor Teik
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 5-26
Persistent link: https://www.econbiz.de/10013258224
Saved in:
5
Segmenting utilitarian-based mobile app users : an empirical study using SEM and clustering techniques
Gupta, Priyanka
;
Prashar, Sanjeev
;
Parsad, Chandan
; …
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
2/3
,
pp. 126-142
Persistent link: https://www.econbiz.de/10012693498
Saved in:
6
Mobile advertising acceptance and use of mobile payment
Ponce, Soledad
;
Ugalde, Cecilia
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
1
,
pp. 66-81
Persistent link: https://www.econbiz.de/10012613772
Saved in:
7
Mobile communication and seniors : an exploratory study on their consumption of apps
Fernández-Lores, Susana
;
Marquez, Juan Antonio
; …
- In:
Journal of promotion management : innovations in …
27
(
2021
)
7
,
pp. 952-970
Persistent link: https://www.econbiz.de/10012621780
Saved in:
8
How consumer innovativeness, technological expertise, and consideration set size can explain mobile commerce use : an extended understanding using a moderation-mediation model
Ho Huy Tuu
;
Nguyen Huu Khoi
;
Olsen, Svein O.
- In:
Information systems and e-business management : ISeB
19
(
2021
)
3
,
pp. 1015-1038
Persistent link: https://www.econbiz.de/10012703196
Saved in:
9
Determinants of mobile banking users' loyalty
Santos, Manuel Alonso dos
;
Soto-Fuentes, Y.
; …
- In:
Journal of promotion management : innovations in …
26
(
2020
)
5
,
pp. 615-633
Persistent link: https://www.econbiz.de/10012258072
Saved in:
10
Research on personalized recommendation algorithm based on user preference in mobile e-commerce
Chen, Yuan
- In:
Information systems and e-business management : ISeB
18
(
2020
)
4
,
pp. 837-850
Persistent link: https://www.econbiz.de/10012416505
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