How consumer innovativeness, technological expertise, and consideration set size can explain mobile commerce use : an extended understanding using a moderation-mediation model
Ho Huy Tuu, Nguyen Huu Khoi, Svein Ottar Olsen
| Year of publication: |
2021
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|---|---|
| Authors: | Ho Huy Tuu ; Nguyen Huu Khoi ; Olsen, Svein O. |
| Published in: |
Information systems and e-business management : ISeB. - New York, NY [u.a.] : Springer, ISSN 1617-9854, ZDB-ID 2173306-5. - Vol. 19.2021, 3, p. 1015-1038
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| Subject: | Consumer attitudes | Consumer innovativeness | Technological expertise | Consideration set size | Mediating and moderating effect | Mobile commerce use | Konsumentenverhalten | Consumer behaviour | Mobile Business | Mobile business |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10257-021-00528-1 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012703196