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isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"International journal of technology marketing : IJTMkt"
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Search: subject_exact:"Online-Targeting"
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Internet marketing
258
Online-Marketing
258
Consumer behaviour
145
Konsumentenverhalten
145
Social Web
142
Social web
142
social media
59
Advertising effects
57
Brand management
57
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57
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57
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52
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52
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49
Virales Marketing
49
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47
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47
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41
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41
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40
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40
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258
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Assimakopoulos, Costas
4
Rita, Paulo
4
Vrontis, Demetris
4
Antoniadis, Ioannis
3
Melanthiou, Yioula
3
Moro, Sérgio
3
Papaioannou, Eugenia
3
Pentina, Iryna
3
Tsekouropoulos, Georgios
3
Acikgoz, Fulya
2
Boutsouki, Christina
2
Christou, Evangelos
2
Duh, Helen Inseng
2
Erkan, Ismail
2
Fortin, David R.
2
Greve, Goetz
2
Ha, Louisa
2
Hair, Neil Frederick
2
Hazari, Sunil
2
Jiang, Pingjun
2
Katsonis, Nikolaos
2
Khoshtaria, Tornike
2
Khrouf, Lilia
2
Koh, Anthony C.
2
Komodromos, Marcos
2
Kwon, Eun Sook
2
Livas, Christos
2
Logan, Kelty
2
Lorenzo-Romero, Carlota
2
Loureiro, Sandra Maria Correia
2
Maghraoui, Souad
2
Matin, Arian
2
Moschis, George P.
2
Papadopoulou, Panagiota
2
Ramos, Ricardo F.
2
Riskos, Kyriakos
2
Thrassou, Alkis
2
Vrechopoulos, Adam
2
Wu, Linwan
2
Aakash
1
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International journal of internet marketing and advertising : IJIMA
International journal of technology marketing : IJTMkt
Journal of business research : JBR
309
Journal of retailing and consumer services
182
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
Journal of marketing communications
112
Journal of advertising research
111
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
International journal of advertising : the review of marketing communications
104
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
100
SpringerLink / Bücher
97
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
International journal of hospitality management
86
Information systems research : ISR
85
International journal of electronic marketing and retailing : IJEMR
84
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Journal of internet commerce
76
Journal of promotion management : innovations in planning and applied research
76
Tourism management : research, policies, practice
76
Technological forecasting & social change : an international journal
73
Industrial marketing management : the international journal for industrial and high-tech firms
68
International journal of advertising : the quarterly review of marketing communications
65
Electronic commerce research
64
Springer eBook Collection
64
Cogent business & management
60
Business horizons
57
Journal of management information systems : JMIS
56
Journal of promotion management : JPM
55
The journal of product & brand management
55
Psychology & marketing
54
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
52
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
52
Journal of electronic commerce research : JECR
49
Journal of travel and tourism marketing
49
Journal of marketing
47
International journal of e-business research : an official publication of the Information Resources Management Association
46
Journal of marketing management : MM
46
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
45
International journal of contemporary hospitality management
45
Marketing intelligence & planning
45
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ECONIS (ZBW)
258
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251
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258
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251
E-marketing utilisation, endogenous situation and organisational performance in small Austrian software businesses
Bernroider, Edward W. N.
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 262-280
Persistent link: https://www.econbiz.de/10003652428
Saved in:
252
Special issue: breaking the barriers : the role of the internet in the international marketing of SMEs
Vrontis, Demetris
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003652433
Saved in:
253
Internet coverage rate and traditional retailers
Yan, Ruiliang
- In:
International journal of technology marketing : IJTMkt
2
(
2007
)
3
,
pp. 264-279
Persistent link: https://www.econbiz.de/10003602020
Saved in:
254
A discussion of new business models for 3D printing
Anderson, Phil
;
Sherman, Cherie Ann
- In:
International journal of technology marketing : IJTMkt
2
(
2007
)
3
,
pp. 280-294
Persistent link: https://www.econbiz.de/10003602030
Saved in:
255
Consumer mind-sets and attitudes towards online marketing messages
Sääksjärvi, Maria
;
Pol, Gratiana
- In:
International journal of internet marketing and …
4
(
2007
)
1
,
pp. 26-36
Persistent link: https://www.econbiz.de/10003560197
Saved in:
256
Extrinsic and intrinsic motivation in the use of the internet as a tourist information source
Castañeda, J. Alberto
;
Frías, Dolores M.
; …
- In:
International journal of internet marketing and …
4
(
2007
)
1
,
pp. 37-52
Persistent link: https://www.econbiz.de/10003560211
Saved in:
257
Innovative products on the internet : the role of trust and perceived risk
Molina-Castillo, Francisco-José
;
López-Nicolas, Carolina
- In:
International journal of internet marketing and …
4
(
2007
)
1
,
pp. 53-71
Persistent link: https://www.econbiz.de/10003560266
Saved in:
258
Internet users' attitude and behavioural intention on ebranding
Lee, Kelvin
;
Miller, Kenneth E.
- In:
International journal of internet marketing and …
3
(
2006
)
4
,
pp. 335-354
Persistent link: https://www.econbiz.de/10003444436
Saved in:
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