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isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of business market management : JBM"
~subject:"E-commerce"
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Search: subject_exact:"B2B marketing"
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E-commerce
B-to-B-Marketing
112
Business-to-business marketing
112
Lieferantenmanagement
81
Supplier relationship management
81
Relationship marketing
37
Beziehungsmarketing
36
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Consumer behaviour
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Azer, Jaylan
1
Belhadi, Amine
1
Benkhati, Imane
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Chatterjee, Sharmila C.
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Chatterjee, Sheshadri
1
Chatzipanagiotou, Kalliopi
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Latinovic, Zoran
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Journal of business research : JBR
Journal of business market management : JBM
Industrial marketing management : the international journal for industrial and high-tech firms
62
The journal of business & industrial marketing
27
Journal of business-to-business marketing
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of e-business research : an official publication of the Information Resources Management Association
4
Electronic markets : the international journal on networked business
3
International journal of networking and virtual organisations : IJNVO
3
Journal of customer behaviour
3
Journal of global information management : an official publication of the Information Resources Management Association
3
Management information systems : mis quarterly
3
Marketing intelligence & planning
3
Dissertation.de
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Forum Marketing
2
International journal of electronic business
2
International journal of operations and quantitative management : IJOQM
2
Journal of internet commerce
2
Journal of personal selling & sales management : JPSSM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Academy of Marketing Science
2
Marketing science
2
Reihe Electronic Commerce
2
SpringerLink / Bücher
2
The journal of services marketing
2
Absatzwirtschaft
1
Advances in electronic marketing
1
Asian business & management
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Birkbeck working papers in economics and finance : BWPEF
1
Business computing
1
Business horizons
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Business-to-business marketing management : strategies, cases and solutions
1
Case studies in Asian management
1
China-focused cases : selected winners of the CEIBS global case contest
1
Cogent business & management
1
Contemporary issues in marketing : principles and practice
1
Copernican Journal of Finance & Accounting : CJF&A
1
Customer engagement marketing
1
Darden Case
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De Gruyter Studium
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ECONIS (ZBW)
15
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1
Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine
;
Kamble, Sachin S.
;
Benkhati, Imane
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
Saved in:
2
Unlocking digital servitization : a conceptualization of value co-creation capabilities
Struwe, Sascha
;
Slepniov, Dmitrij
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299292
Saved in:
3
Innovation activity and the outcomes of B2C, B2B, and B2G E-Commerce in EU countries
Škare, Marinko
;
Gavurova, Beata
;
Rigelsky, Martin
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303686
Saved in:
4
E-WOM in the B2B context : conceptual domain, forms, and implications for research
Chatzipanagiotou, Kalliopi
;
Azer, Jaylan
;
Ranaweera, Chatura
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014303763
Saved in:
5
Managing two-sided B2B electronic markets : governance mechanisms, performance implications, and boundary conditions
Sen, Argha
;
Kumar, Alok
;
Dubey, Vivek
;
Gupta, Aditya
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014468547
Saved in:
6
Joint forward contract negotiation : the role of B2B procurement platforms
Fan, Mengli
;
Xing, Wei
;
Huang, Yi
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014383051
Saved in:
7
Boosting eCommerce sales with livestreaming in B2B marketplace : a perspective on live streamers' competencies
Liao, Miyan
;
Fang, Jiaming
;
Han, Lintong
;
Wen, Ling
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383057
Saved in:
8
Moving towards digital platforms revolution? : antecedents, determinants and conceptual framework for offline B2B networks
Peruchi, Diego Falcão
;
Pacheco, Diego Augusto de Jesus
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 344-363
Persistent link: https://www.econbiz.de/10013168297
Saved in:
9
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun
;
Zhang, Shuang
- In:
Journal of business research : JBR
142
(
2022
),
pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
Saved in:
10
When and how mobile payment platform complementors matter in cross-border B2B e-commerce ecosystems? : an integration of process and modularization analysis
Wu, Mian
;
Liu, Yulong
;
Chung, Henry F. L.
;
Guo, Shoujia
- In:
Journal of business research : JBR
139
(
2022
),
pp. 843-854
Persistent link: https://www.econbiz.de/10013194420
Saved in:
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