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isPartOf:"Journal of customer behaviour"
~source:"econis"
~subject:"Customer satisfaction"
~subject:"Digital technologies"
~subject:"Marketingtheorie"
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Journal of customer behaviour
Industrial marketing management : the international journal for industrial and high-tech firms
57
The journal of business & industrial marketing
30
Journal of business-to-business marketing
18
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
11
Journal of business research : JBR
6
The service industries journal
6
SpringerLink / Bücher
5
Business-to-Business-Marketing
4
Journal of the Academy of Marketing Science
4
Asia Pacific journal of marketing and logistics
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Marketing intelligence & planning
3
Applied Marketing Science / Angewandte Marketingforschung
2
European journal of marketing : EJM
2
Gabler Edition Wissenschaft
2
International journal of procurement management
2
Journal of marketing research
2
Journal of service research
2
Kundenzufriedenheit im IT-Outsourcing : das Optimum realisieren
2
Marketing theory
2
Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
2
Research
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Springer eBook Collection / Business and Economics
2
The journal of services marketing
2
Aktuelle Beiträge zur Dienstleistungsforschung : [im März 2012 fand an der Technischen Universität Kaiserslautern der 16. Workshop Dienstleistungsmarketing statt, der vom Lehrstuhl für Marketing ausgerichtet wurde]
1
Analyzing the strategic role of social networking in firm growth and productivity
1
Asian business & management
1
Australasian marketing journal
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
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Customer engagement marketing
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De Gruyter eBook-Paket Wirtschaftswissenschaften
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Edward Elgar E-Book Archive
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Electronic markets : the international journal on networked business
1
Elgar original reference
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Entwicklungen des Investitionsgütermarketing
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European research on management and business economics
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Forum Marketing
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Fundamentals of business-to-business marketing
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1
Redefining B2B relationship marketing : insight form postmodern Alibaba
Cockayne, David
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 49-66
Persistent link: https://www.econbiz.de/10011655455
Saved in:
2
Exploring CRM and SRM user satisfaction in B2B relationship management
Kooli, Kaouther
;
Ben Mansour, Kaouther
;
Cornwell, Victoria
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 81-95
Persistent link: https://www.econbiz.de/10011655460
Saved in:
3
A qualitative inquiry into customers' perspectives on branding and the role of digital technologies in B2B : a case study of Panasonic
Strong, Jack
;
Bolat, Elvira
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 97-116
Persistent link: https://www.econbiz.de/10011655461
Saved in:
4
The industrial/consumer dichotomy in marketing : can formal taxonomic thinking help?
Brennan, Ross
- In:
Journal of customer behaviour
11
(
2012
)
4
,
pp. 311-323
Persistent link: https://www.econbiz.de/10009722614
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