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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Service business"
~isPartOf:"Springer eBook Collection / Business and Economics"
~language:"eng"
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Search: subject_exact:"Beziehungsmanagement"
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Beziehungsmarketing
246
Relationship marketing
246
Consumer behaviour
118
Konsumentenverhalten
118
Customer satisfaction
62
Kundenzufriedenheit
62
Dienstleistungsqualität
54
Service quality
54
Social Web
43
Social web
43
Internet marketing
41
Online-Marketing
41
Customer integration
38
Kundenintegration
38
Brand management
33
Markenführung
33
Brand image
30
Markenimage
30
Customer value
26
Kundenwert
26
Marketing management
22
Marketingmanagement
22
Online retailing
19
Online-Handel
19
Beschwerdemanagement
18
Complaint management
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Emotion
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Lieferantenmanagement
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Supplier relationship management
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USA
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United States
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Betriebliche Wertschöpfung
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Value creation
16
Confidence
15
Vertrauen
15
Customer service
14
Kundenservice
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Einzelhandel
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Retail trade
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Social media
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German
66
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Verhoef, Peter C.
7
Hollebeek, Linda D.
5
Le Nguyen Hau
5
Malthouse, Edward C.
5
Buttle, Francis A.
3
Conduit, Jodie
3
Krafft, Manfred
3
Lee, Donhee
3
Pfeifer, Phillip E.
3
Pham Ngoc Thuy
3
Shankar, Venkatesh
3
Ang, Lawrence
2
Bacile, Todd J.
2
Bijmolt, Tammo H. A.
2
Brodie, Roderick J.
2
Dessart, Laurence
2
Eelen, Jiska
2
Eigenraam, Anniek W.
2
Garrod, Brian
2
Gensler, Sonja
2
Grisaffe, Douglas B.
2
Haenlein, Michael
2
Hart, Cathy
2
Hewer, Paul
2
Hofacker, Charles F.
2
Huang, Stephen Chi-Tsun
2
Hur, Won-Moo
2
Joo, Jaehun
2
Kim, Taegoo
2
Kroschke, Mirja
2
Kumar, V.
2
Labrecque, Lauren I.
2
Lee, Gyehee
2
Lee, Sang M.
2
Matanda, Margaret Jekanyika
2
Melero-Polo, Iguácel
2
Neslin, Scott A.
2
Pagani, Margherita
2
Pauwels, Koen
2
Polo-Redondo, Yolanda
2
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Journal of marketing management : MM
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Service business
Springer eBook Collection / Business and Economics
Journal of business research : JBR
647
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
102
Psychology & marketing
100
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
European journal of operational research : EJOR
68
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
66
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ECONIS (ZBW)
246
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1
The effect of social proximity, attribution, and guilt on accepting dysfunctional customer behavior
Tomazelli, Joana Boesche
;
Rohden, Simoni F.
;
Espartel, …
- In:
Service business
18
(
2024
)
1
,
pp. 133-159
Persistent link: https://www.econbiz.de/10014504746
Saved in:
2
Towards becoming a service-dominant enterprise : an actor engagement perspective
Chou, Hsin-Hui
;
Huang, Chao-Chin
;
Tu, Pei-Yun
- In:
Service business
17
(
2023
)
2
,
pp. 607-632
Persistent link: https://www.econbiz.de/10014333845
Saved in:
3
Customer comfort during service robot interactions
Becker, Marc
;
Mahr, Dominik
;
Odekerken-Schröder, Gaby
- In:
Service business
17
(
2023
)
1
,
pp. 137-165
Persistent link: https://www.econbiz.de/10014282882
Saved in:
4
Are customer star ratings and sentiments aligned? : a deep learning study of the customer service experience in tourism destinations
Bigné Alcañiz, J. Enrique
;
Ruiz Mafe, Carla
; …
- In:
Service business
17
(
2023
)
1
,
pp. 281-314
Persistent link: https://www.econbiz.de/10014282967
Saved in:
5
The effect of subscription relational bond on customer engagement and stickiness in podcast : the moderating role of social connectedness
Chen, Yu Hsin
;
Keng, Ching-Jui
- In:
Service business
17
(
2023
)
3
,
pp. 723-745
Persistent link: https://www.econbiz.de/10014333856
Saved in:
6
O2O switching determinants and successful drivers in omnichannel retailing services
Wu, Pei-Ju
- In:
Service business
17
(
2023
)
3
,
pp. 771-788
Persistent link: https://www.econbiz.de/10014333861
Saved in:
7
Doing good for good : how does corporate social responsibility drive customer citizenship behavior? : the mediation of engagement, trust, and identification
Wu, Shih-Hao
;
Huang, Stephen Chi-Tsun
;
Tsai, Ching-Yi Daphne
- In:
Service business
17
(
2023
)
4
,
pp. 937-962
Persistent link: https://www.econbiz.de/10014504674
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8
Underscoring trainer's lack of effort or talent in service failure of personal fitness training : customers' negative word-of-mouth response
Park, Sangchul
;
Lee, Hyun-Woo
;
Nite, Calvin
- In:
Service business
17
(
2023
)
4
,
pp. 1025-1050
Persistent link: https://www.econbiz.de/10014504697
Saved in:
9
Effects of healthcare quality management activities and sociotechnical systems on internal customer experience and organizational performance
Lee, Sang M.
;
Lee, Donhee
- In:
Service business
16
(
2022
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013172545
Saved in:
10
Dual focus : service-product orientation to manage the change paradox following servitization strategy
Zighan, Saad
;
Abualqumboz, Moheeb
- In:
Service business
16
(
2022
)
1
,
pp. 29-55
Persistent link: https://www.econbiz.de/10013172548
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