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isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"The journal of product & brand management"
~subject:"Complaint management"
~subject:"Customer integration"
~subject:"Kundenintegration"
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Search: subject_exact:"Beziehungsmanagement"
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Subject
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Complaint management
Customer integration
Kundenintegration
Beziehungsmarketing
775
Relationship marketing
775
Consumer behaviour
587
Konsumentenverhalten
587
Customer satisfaction
283
Kundenzufriedenheit
283
Brand management
213
Markenführung
213
Dienstleistungsqualität
190
Service quality
190
Einzelhandel
183
Retail trade
183
Brand image
160
Markenimage
160
Brand
129
Markenartikel
128
Social Web
105
Social web
105
Online retailing
95
Online-Handel
95
Internet marketing
85
Online-Marketing
85
Brand loyalty
68
Confidence
67
Vertrauen
67
Emotion
58
Viral marketing
58
Virales Marketing
58
Markentreue
56
Customer experience
51
Customer value
47
E-commerce
46
Electronic Commerce
46
Kundenwert
46
Marketing management
43
Marketingmanagement
43
Customer loyalty
41
Satisfaction
41
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96
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1
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Article
114
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1
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Article in journal
115
Aufsatz in Zeitschrift
115
Collection of articles of several authors
1
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1
Language
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English
115
Author
All
Hollebeek, Linda D.
6
Prentice, Catherine
4
Khan, Imran
3
Buttle, Francis A.
2
Carlson, Jamie
2
Clark, Moira K.
2
Füller, Johann
2
Gligor, David
2
Guzman, Francisco
2
Han, Xiaoyun
2
Harun, Ahasan
2
Hua, Lian-Lian
2
Islam, Jamid Ul
2
Kennedy, Eric
2
Loureiro, Sandra Maria Correia
2
Malthouse, Edward C.
2
Pacheco, Natália Araújo
2
Park, Jungkun
2
Rahman, Mohammad M.
2
Rokonuzzaman, Md
2
Thaichon, Park
2
Thakur, Rakhi
2
Voola, Ranjit
2
Agrawal, Shiv Ratan
1
Ahn, Jiseon
1
Akram, Muhammad Shakaib
1
Al-Imamy, Saifeddin
1
Alalwan, Ali Abdallah
1
Algharabat, Raed
1
Alizadeh, Hamid
1
Altab, Hossin Md
1
Amelia, Maria Veronica
1
Amenuvor, Fortune Edem
1
Andreu, Luisa
1
Ang, Lawrence
1
Anshu, Kumari
1
Antwi, Collins Opoku
1
Ashley, Christy
1
Augusto, Mário Gomes
1
Baabdullah, Abdullah Mohammed
1
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Published in...
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Journal of marketing management : MM
Journal of retailing and consumer services
The journal of product & brand management
Journal of business research : JBR
116
The journal of services marketing
49
International journal of hospitality management
43
Industrial marketing management : the international journal for industrial and high-tech firms
36
The service industries journal
33
Journal of service management
29
SpringerLink / Bücher
26
Journal of service research : JSR
25
Journal of strategic marketing
22
Service business
22
Journal of hospitality marketing & management
21
International journal of contemporary hospitality management
20
Journal of the Academy of Marketing Science
20
Journal of service research
19
The journal of business & industrial marketing
18
Services marketing quarterly
17
Marketing intelligence & planning
16
Tourism management : research, policies, practice
16
Journal of marketing
15
Customer engagement : contemporary issues and challenges
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
14
Business horizons
13
Handbook of research on customer engagement
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of service theory and practice : JSTP
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Cogent business & management
10
International journal of production economics
10
Journal of service theory and practice
10
Journal of travel and tourism marketing
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
European journal of marketing
9
Gabler Edition Wissenschaft
9
International journal of quality and service sciences
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of internet commerce
9
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ECONIS (ZBW)
115
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1
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115
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1
Redefining brand hijacking from a non-collaborative brand co-creation perspective
Siano, Alfonso
;
Confetto, Maria Giovanna
;
Vollero, Agostino
- In:
The journal of product & brand management
31
(
2022
)
1
,
pp. 110-126
Persistent link: https://www.econbiz.de/10012798137
Saved in:
2
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
3
Content marketing in the social media platform : examining the effect of content creation modes on the payoff of participants
Zhang, Xiaojing
;
Zhang, Yulin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462164
Saved in:
4
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
5
Customer engagement outcomes in mobile applications : self-congruence as a moderator
Khan, Imran
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014372561
Saved in:
6
Examining the impact of service robot communication styles on customer intimacy following service failure
Park, Junsung
;
Yoo, Joon Woo
;
Cho, Youngju
;
Park, Heejun
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014372639
Saved in:
7
Emotion and trust in virtual service assistant design for effective service recovery
Le, Hoang T. P. M.
;
Park, Jungkun
;
Lee, Sangwoo
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364045
Saved in:
8
Would you try it again? : dual effects of customer mindfulness on service recovery
Martinez, Luisa M.
;
Pacheco, Natália Araújo
;
Ramos, …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014364668
Saved in:
9
The role of socially rich photos in generating favorable donation behavior on charity websites
Bataoui, Soffien
;
Boch, Emmanuelle
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014364672
Saved in:
10
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
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