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isPartOf:"Journal of retailing"
~isPartOf:"Journal of agricultural & food industrial organization"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"LIDAM discussion paper CORE"
~isPartOf:"The journal of personal selling & sales management : JPSSM"
~subject:"Einzelhandelspreis"
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Einzelhandelspreis
Sales promotion
116
Verkaufsförderung
116
Consumer behaviour
50
Konsumentenverhalten
50
Preismanagement
30
Pricing strategy
30
Einzelhandel
25
Retail trade
25
Retail price
16
Advertising effects
12
Salespeople
12
Verkaufspersonal
12
Werbewirkung
12
Ladengestaltung
11
Rabatt
11
Rebate
11
Store design
11
Brand management
10
Low-cost strategy
10
Markenführung
10
Marketing management
10
Marketingmanagement
10
Niedrigpreisstrategie
10
USA
10
United States
10
Theorie
9
Theory
9
Beziehungsmarketing
8
Brand image
8
Markenimage
8
Relationship marketing
8
Advertising
7
Price promotions
7
Distribution channel
6
Food retailing
6
Kundenbindungsprogramm
6
Lebensmitteleinzelhandel
6
Loyalty program
6
Online retailing
6
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2
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1
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Article
15
Book / Working Paper
1
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15
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15
Arbeitspapier
1
Conference paper
1
Graue Literatur
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English
16
Author
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Monroe, Kent B.
2
Ailawadi, Kusum L.
1
Bearden, William O.
1
Cai, Jane Zhen
1
Davis, David E.
1
Dutta, Sujay
1
Gauri, Dinesh
1
Gauri, Dinesh K.
1
Gijsbrechts, Els
1
Grewal, Dhruv
1
Gómez, Miguel I.
1
Haans, Hans
1
Hall, Kevin
1
Hardesty, David M.
1
Haws, Kelly L.
1
Hindriks, Jean
1
Jha, Subhash
1
Kachersky, Luke
1
Kidwell, Blair
1
Kim, Kyungok K.
1
Kim, Yeonshin
1
Kopalle, Praveen K.
1
Krishnan, Balaji C.
1
Kukar-Kinney, Monika
1
Madio, Leonardo
1
Makienko, Igor
1
Manning, Kenneth C.
1
Martín Herrán, Guiomar
1
Oh, Sangdo
1
Pancras, Joseph
1
Pofahl, Geoffrey M.
1
Richards, Timothy J.
1
Serse, Valerio
1
Sigué, Simon Pierre
1
Song, Sujin
1
Sprott, David E.
1
Suri, Rajneesh
1
Swain, Scott D.
1
Talukdar, Debabrata
1
Thakor, Mrugank V.
1
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Journal of retailing
Journal of agricultural & food industrial organization
Journal of business research : JBR
LIDAM discussion paper CORE
The journal of personal selling & sales management : JPSSM
Journal of retailing and consumer services
5
Journal of marketing research : JMR
3
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
2
Marketing letters : a journal of research in marketing
2
Retail supply chain management : quantitative models and empirical studies
2
The international review of retail, distribution and consumer research
2
The journal of brand management : an international journal
2
Asia Pacific journal of marketing and logistics
1
CUDARE working paper series
1
European journal of marketing : EJM
1
Information systems research : ISR
1
International journal of business innovation and research : IJBIR
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of industrial organization
1
International journal of production research
1
International journal of revenue management : IJRM
1
Journal of Islamic marketing
1
Journal of business & economics research
1
Journal of business logistics : JBL
1
Journal of customer behaviour
1
Journal of economics
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : JPM
1
Journal of promotion management : innovations in planning and applied research
1
Journal of revenue and pricing management
1
Lecture Notes in Economics and Mathematical Systems
1
Lecture notes in economics and mathematical systems : LNEMS
1
Marketing : ZFP ; journal of research and management
1
OR spectrum : quantitative approaches in management
1
Production and operations management : an international journal of the Production and Operations Management Society
1
Production and operations management : the flagship research journal of the Production and Operations Management Society
1
Report / Marketing Science Institute
1
Simon Business School working paper
1
Simon School Working Paper
1
SpringerLink / Bücher
1
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ECONIS (ZBW)
16
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1
How do retailers compete on price promotions? : evidence from a temporary promotion ban in Belgium
Hindriks, Jean
;
Madio, Leonardo
;
Serse, Valerio
-
2022
Persistent link: https://www.econbiz.de/10012875968
Saved in:
2
Private label management : a literature review
Wu, Lifang
;
Yang, Wei
;
Wu, Jessica
- In:
Journal of business research : JBR
125
(
2021
),
pp. 368-384
Persistent link: https://www.econbiz.de/10012494080
Saved in:
3
When and how should retailers rationalize the size and duration of price discounts?
Weathers, Danny
;
Swain, Scott D.
;
Makienko, Igor
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2610-2618
Persistent link: https://www.econbiz.de/10011399623
Saved in:
4
Higher quality or lower price? : how value-increasing promotions affect retailer reputation via perceived value
Yoon, Sukki
;
Oh, Sangdo
;
Song, Sujin
;
Kim, Kyungok K.
; …
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2088-2096
Persistent link: https://www.econbiz.de/10010400113
Saved in:
5
Loss leaders and cross-category retailer pass-through : a Bayesian multilevel analysis
Pancras, Joseph
;
Gauri, Dinesh K.
;
Talukdar, Debabrata
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 140-157
Persistent link: https://www.econbiz.de/10009757405
Saved in:
6
Effectiveness of exaggerated advertised reference prices : the role of decision time pressure
Krishnan, Balaji C.
;
Dutta, Sujay
;
Jha, Subhash
- In:
Journal of retailing
89
(
2013
)
1
,
pp. 105-113
Persistent link: https://www.econbiz.de/10009732735
Saved in:
7
Retailers' merchandise organization and price perceptions
Suri, Rajneesh
;
Cai, Jane Zhen
;
Monroe, Kent B.
; …
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 168-179
Persistent link: https://www.econbiz.de/10009513134
Saved in:
8
Enhancing perceptions of price-value associated with price-matching guarantees
Hardesty, David M.
;
Bearden, William O.
;
Haws, Kelly L.
; …
- In:
Journal of business research : JBR
65
(
2012
)
8
,
pp. 1096-1101
Persistent link: https://www.econbiz.de/10009562089
Saved in:
9
A multiple-discrete/continuous model of price promotion
Richards, Timothy J.
;
Gómez, Miguel I.
;
Pofahl, Geoffrey M.
- In:
Journal of retailing
88
(
2012
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10009562825
Saved in:
10
"One-deal-fits-all?" : on catagory sales promotion effectiveness in smaller versus larger supermarkets
Haans, Hans
;
Gijsbrechts, Els
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 427-443
Persistent link: https://www.econbiz.de/10009422220
Saved in:
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