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isPartOf:"Journal of the European Economic Association"
~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]"
~type_genre:"Article in journal"
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Search: subject_exact:"Verbraucherpräferenzen"
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Consumer preferences
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Journal of the European Economic Association
Journal of advertising : official publication of the American Academy of Advertising
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
Journal of consumer research : JCR ; an interdisciplinary bimonthly
27
Psychology & marketing
13
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
10
The journal of product innovation management : an international publication of the Product Development & Management Association
7
Canadian journal of agricultural economics : CJAE
4
Environment and development economics
4
Journal of marketing theory and practice
4
Journal of economics & management strategy : JEMS
3
Applied economics
2
European journal of marketing : EJM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of advertising research
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Journal of consumer behaviour : an international research review
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Land economics : applied research on environmental resources
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Marketing letters : a journal of research in marketing
2
Oxford bulletin of economics and statistics
2
Quantitative marketing and economics : QME
2
Review of environmental economics and policy
2
Revue française d'économie : RFE
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Revue économique : revue bimestrielle
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The American economic review
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The southern business & economic journal
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Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
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Advances in business and management forecasting
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American economic journal
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Annual review of economics
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CESifo DICE report : journal for institutional comparisons
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ECONIS (ZBW)
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1
The role of attachment style in shaping consumer preferences for products shown in advertisements that depict consensus claims
David, Meredith E.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
2
,
pp. 227-243
Persistent link: https://www.econbiz.de/10011486889
Saved in:
2
Liquidity and inefficient investment
Hart, Oliver D.
;
Zingales, Luigi
- In:
Journal of the European Economic Association
13
(
2015
)
5
,
pp. 737-769
Persistent link: https://www.econbiz.de/10011419350
Saved in:
3
Normative influences on product placement effects : alcohol brands in television series and the influence of presumed influence
Noguti, Valeria
;
Russell, Cristel Antonia
- In:
Journal of advertising : official publication of the …
43
(
2014
)
1
,
pp. 46-62
Persistent link: https://www.econbiz.de/10010344090
Saved in:
4
"I eat organic for my benefit and yours" : egoistic and altruistic considerations for purchasing organic food and their implications for advertising strategists
Kareklas, Ioannis
;
Carlson, Jeffrey R.
;
Muehling, Darrel D.
- In:
Journal of advertising : official publication of the …
43
(
2014
)
1
,
pp. 18-32
Persistent link: https://www.econbiz.de/10010344096
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