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isPartOf:"Marketing Science"
~isPartOf:"European journal of operational research : EJOR"
~subject:"Advertising"
~subject:"Vertriebsweg"
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Advertising
Vertriebsweg
Competition
148
Wettbewerb
125
Theorie
55
Theory
55
Lieferkette
44
Supply chain
44
Game theory
40
Spieltheorie
40
competition
36
Supply chain management
31
Preismanagement
23
Pricing strategy
23
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game theory
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OR in marketing
8
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Anderson, Chris K.
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1
Bolandifar, Ehsan
1
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Marketing Science
European journal of operational research : EJOR
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
International journal of production economics
9
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Production and operations management : the flagship research journal of the Production and Operations Management Society
8
Information economics and policy : IEP
7
Production and operations management : an international journal of the Production and Operations Management Society
6
Working papers / TSE : WP
6
CESifo working papers
5
Discussion paper / Centre for Economic Policy Research
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Cowles Foundation discussion paper
4
Discussion paper / University of British Columbia, Department of Economics
4
IEEE transactions on engineering management : EM
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
Information systems research : ISR
4
International journal of industrial organization
4
Journal of retailing and consumer services
4
Journal of the Operational Research Society
4
Omega : the international journal of management science
4
SpringerLink / Bücher
4
Transportation research / E : an international journal
4
Discussion papers / CEPR
3
Economics letters
3
European economic review : EER
3
International journal of production research
3
Journal of business research : JBR
3
Journal of economics & management strategy : JEMS
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing research
3
Marketing letters : a journal of research in marketing
3
NBER Working Paper
3
NBER working paper series
3
Quantitative marketing and economics : QME
3
Applied economics
2
CESifo Working Paper Series
2
CIE discussion papers
2
Cowles Foundation Discussion Paper
2
Discussion paper / NHH, Department of Economics
2
Discussion papers / Governance and the Efficiency of Economic Systems
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ECONIS (ZBW)
19
RePEc
1
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1
Compete or cooperate? : effects of channel relationships on government policies for sustainability
Dou, Guowei
;
Choi, Tsan-Ming
- In:
European journal of operational research : EJOR
313
(
2024
)
2
,
pp. 718-732
Persistent link: https://www.econbiz.de/10014456630
Saved in:
2
Channel strategies for competing retailers : whether and when to introduce live stream?
Huang, Lingchen
;
Bin, Liu
;
Rong, Zhang
- In:
European journal of operational research : EJOR
312
(
2024
)
2
,
pp. 413-426
Persistent link: https://www.econbiz.de/10014456278
Saved in:
3
Strategic incentives for comparative advertising investments in non-zero-sum competition and economic consequences
Yenipazarli, Arda
- In:
European journal of operational research : EJOR
312
(
2024
)
3
,
pp. 1059-1073
Persistent link: https://www.econbiz.de/10014456466
Saved in:
4
Digital advertising spillover, online-exclusive product launches, and manufacturer-remanufacturer competition
Qian, Zhifeng
;
Day, Steven James
;
Ignatius, Joshua
; …
- In:
European journal of operational research : EJOR
313
(
2024
)
2
,
pp. 565-586
Persistent link: https://www.econbiz.de/10014456614
Saved in:
5
Platform responses to entry in a local market with mobile providers
Zhou, Yongyi
;
Zhang, Yulin
;
Goh, Mark
- In:
European journal of operational research : EJOR
309
(
2023
)
1
,
pp. 236-251
Persistent link: https://www.econbiz.de/10014290471
Saved in:
6
Whether to adopt "buy online and return to store" strategy in a competitive market?
Yan, Shuai
;
Archibald, Thomas Welsh
;
Han, Xiaohua
; …
- In:
European journal of operational research : EJOR
301
(
2022
)
3
,
pp. 974-986
Persistent link: https://www.econbiz.de/10013267806
Saved in:
7
Manufacturer encroachment with capital-constrained competitive retailers
Zhang, Li-Hao
;
Zhang, Cheng
- In:
European journal of operational research : EJOR
296
(
2022
)
3
,
pp. 1067-1083
Persistent link: https://www.econbiz.de/10013256905
Saved in:
8
Competitive collection with convenience-perceived customers
He, Qidong
;
Wang, Nengmin
;
Browning, Tyson R.
;
Jiang, Bin
- In:
European journal of operational research : EJOR
303
(
2022
)
1
,
pp. 239-254
Persistent link: https://www.econbiz.de/10013363899
Saved in:
9
Managing competitive levers in a collaborative distribution channel
Bolandifar, Ehsan
;
Chen, Zhong
;
Zhu, Kaijie
- In:
European journal of operational research : EJOR
293
(
2021
)
3
,
pp. 1031-1042
Persistent link: https://www.econbiz.de/10012533800
Saved in:
10
Competition in dual-channel supply chains : the manufacturers' channel selection
Zhang, Yumeng
;
Hezarkhani, Behzad
- In:
European journal of operational research : EJOR
291
(
2021
)
1
,
pp. 244-262
Persistent link: https://www.econbiz.de/10012495297
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