//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing"
~isPartOf:"International journal of sport management and marketing : IJSMM"
~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~isPartOf:"Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport"
~person:"Achen, Rebecca M."
~person:"Shabbirhusain RV"
~subject:"Social web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sports marketing"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Social web
Ball game
2
Ballsport
2
Consumer behaviour
2
Facebook
2
Konsumentenverhalten
2
Professional sports
2
Profisport
2
Social Web
2
Sportmarketing
2
Sports marketing
2
social media marketing
2
Australia
1
Australien
1
Beziehungsmarketing
1
Comparison
1
India
1
Indien
1
Internet marketing
1
National Basketball Association
1
Online-Marketing
1
Relationship marketing
1
Sport
1
Sport organization
1
Sportorganisation
1
Sports
1
Vergleich
1
cricket
1
culture
1
fan engagement
1
individualism
1
power-distance
1
sport
1
sports
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Achen, Rebecca M.
Shabbirhusain RV
Naraine, Michael L.
2
Pegoraro, Ann
2
Abeza, Gashaw
1
Agrawal, Anand
1
Alonso, Abel Duarte
1
Annamalai, Balamurugan
1
Barbosa, Belem
1
Brownlee, Eric A.
1
Burch, Lauren M.
1
Carvalho, Cássia Liandra
1
Chandrasekaran, Shabana
1
Clavio, Galen
1
Clavio, Galen E.
1
Corthouts, Joris
1
Daou, Lindos
1
Dees, Windy
1
Denys, Astrid
1
Frederick, Evan L.
1
Gee, Sarah
1
Geurin, Andrea N.
1
Grimmer, Christoph G.
1
Gupta, Anil
1
Hambrick, Marion E.
1
Krüger, Kevin
1
Mahoney, Tara Q.
1
Nader, Youssef
1
O'Hallarn, Brendan
1
O'Reily, Norm
1
O'Shea, Michelle
1
Parent, Milena M.
1
Regier, Stefanie
1
Sarkis, Nada
1
Scheerder, Jeroen
1
Shapiro, Stephen L.
1
Suchy, Günther
1
Séguin, Benoit
1
Thibaut, Erik
1
Thongchai Srivardhana
1
more ...
less ...
Published in...
All
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
International journal of sport management and marketing : IJSMM
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
Sport, Business and Management : an international journal ; SBM
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cultural differences in sports fan engagement on Facebook : a comparison of Australian and Indian cricket league
Annamalai, Balamurugan
;
Shabbirhusain RV
; …
- In:
International journal of sport management and marketing …
22
(
2022
)
1/2
,
pp. 120-141
Persistent link: https://www.econbiz.de/10012990313
Saved in:
2
The influence of Facebok engagement on relationship quality and consumer behavior in the National Basketball Association
Achen, Rebecca M.
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 247-268
Persistent link: https://www.econbiz.de/10011633637
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->