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isPartOf:"Marketing letters : a journal of research in marketing"
~accessRights:"restricted"
~subject:"Privater Konsum"
~subject:"Theory of preferences"
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Privater Konsum
Theory of preferences
Consumer behaviour
139
Konsumentenverhalten
139
Brand management
33
Markenführung
33
Brand image
30
Markenimage
30
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8
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Dai, Xianchi
2
Si, Kao
2
Chang, Sheng-Mao
1
Cherian, Joseph A.
1
Chiang, Tsun-Feng
1
Davis, Cassandra Denise
1
DeBerry-Spence, Benet
1
Drolet, Aimee
1
Ekpo, Akon E.
1
Henderson, Geraldine Rosa
1
Jang, Jung Min
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Jung, Hojin
1
Kim, Jungkeun
1
Kim, Sungeun Ange
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Ku, Yu-Cheng
1
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Marketing letters : a journal of research in marketing
Journal of business research : JBR
28
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
23
Discussion papers / CEPR
22
International journal of consumer studies
21
Journal of retailing and consumer services
21
Journal of economic behavior & organization : JEBO
20
Economics letters
19
Discussion paper / Centre for Economic Policy Research
16
IEA Electricity Information Statistics
16
Applied economics letters
15
Energy economics
15
Management science : journal of the Institute for Operations Research and the Management Sciences
14
Applied economics
13
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Economic modelling
12
Journal of behavioral and experimental economics
12
Journal of marketing research
12
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
IEA Renewables Information Statistics
10
International journal of hospitality management
10
Journal of economic theory
10
Working paper / National Bureau of Economic Research, Inc.
10
European economic review : EER
9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
9
Journal of consumer research : JCR ; an interdisciplinary journal
9
Review of Economics of the Household
9
Journal of international food & agribusiness marketing
8
Aquaculture economics & management : official journal of the International Association of Aquaculture Economics and Management
7
European journal of operational research : EJOR
7
Food policy : economics planning and politics of food and agriculture
7
Journal of evolutionary economics : JEE
7
Journal of food products marketing
7
Journal of macromarketing
7
Journal of marketing research : JMR
7
Journal of mathematical economics
7
NBER working paper series
7
Tourism economics : the business and finance of tourism and recreation
7
China economic review : an international journal
6
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
6
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1
The memory-search frame effect : impacts on consumers' retrieval and evaluation of consumption experiences
Si, Kao
;
Dai, Xianchi
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10013184245
Saved in:
2
Commentary: the role of age in consumer's retrieval and evaluation of consumption experiences
Davis, Cassandra Denise
;
Drolet, Aimee
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 27-30
Persistent link: https://www.econbiz.de/10013184264
Saved in:
3
How limited consumption experiences affect word of mouth
Saenger, Christina
;
Thomas, Veronica L.
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
2
,
pp. 149-163
Persistent link: https://www.econbiz.de/10012548429
Saved in:
4
Narratives of technology consumption in the face of marketplace discrimination
Ekpo, Akon E.
;
DeBerry-Spence, Benet
;
Henderson, …
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
4
,
pp. 451-463
Persistent link: https://www.econbiz.de/10011964328
Saved in:
5
Is what you choose what you want? : outlier detection in choice-based conjoint analysis
Ku, Yu-Cheng
;
Chiang, Tsun-Feng
;
Chang, Sheng-Mao
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
1
,
pp. 29-42
Persistent link: https://www.econbiz.de/10011653720
Saved in:
6
Investigating the unobserved heterogeneity in consumers' sensitivity to the price of gasoline
Jung, Hojin
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 477-490
Persistent link: https://www.econbiz.de/10011730701
Saved in:
7
The influence of hedonic versus utilitarian consumption situations on the compromise effect
Kim, Sungeun Ange
;
Kim, Jungkeun
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
2
,
pp. 387-401
Persistent link: https://www.econbiz.de/10011486664
Saved in:
8
The effect of attribute-based and alternative-based processing on consumer choice in context
Jang, Jung Min
;
Yoon, Song-oh
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
3
,
pp. 511-524
Persistent link: https://www.econbiz.de/10011537276
Saved in:
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