//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Botti, Simona"
~person:"Chuang, Shih-Chieh"
~person:"Jang, Jung Min"
~person:"Milberg, Sandra J."
~subject:"Theory of preferences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Verbraucherforschung"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Theory of preferences
Consumer behaviour
4
Konsumentenverhalten
4
Präferenztheorie
4
Theorie
2
Theory
2
Alternative-based
1
Attraction effect
1
Attribute-based
1
Brand management
1
Choices in context
1
Compromise effect
1
Context effect
1
Decision
1
Decision process
1
Decision theory
1
Entscheidung
1
Entscheidungstheorie
1
Experiment
1
Markenführung
1
Market research
1
Marktforschung
1
Rules of origin
1
Ursprungsregeln
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Botti, Simona
Chuang, Shih-Chieh
Jang, Jung Min
Milberg, Sandra J.
Yoon, Song-oh
2
Anesbury, Zac
1
Bradlow, Eric T.
1
Broniarczyk, Susan
1
Bruwer, Johan
1
Carroll, Ryall
1
Chang, Sheng-Mao
1
Chiang, Tsun-Feng
1
Davies, Callum
1
DeSarbo, Wayne
1
Driesener, Carl
1
Epstein, Leonardo D.
1
Ghosh Chowdhury, Tilottama
1
Goodstein, Ronald Charles
1
Hill, Ronald Paul
1
Huang, Yanliu
1
Häubl, Gerald
1
Kramer, Thomas
1
Krishnamurthy, Parthasarathy
1
Kroll, Eike B.
1
Ku, Yu-Cheng
1
Lam, Desmond
1
Lee, Seon Min
1
Mizerski, Richard
1
Mohanty, Praggyan
1
Müller, Holger
1
Napal, Anish
1
Page, Bill
1
Park, Eun Young
1
Park, Joonwook
1
Rao, Vithala R.
1
Ratneshwar, Srinivasan
1
Sinn, Francisca
1
Suk, Kwanho
1
Vogt, Bodo
1
Yang, Song
1
more ...
less ...
Published in...
All
Marketing letters : a journal of research in marketing
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of attribute-based and alternative-based processing on consumer choice in context
Jang, Jung Min
;
Yoon, Song-oh
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
3
,
pp. 511-524
Persistent link: https://www.econbiz.de/10011537276
Saved in:
2
Choice under restrictions
Botti, Simona
;
Broniarczyk, Susan
;
Häubl, Gerald
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 183-199
Persistent link: https://www.econbiz.de/10003774239
Saved in:
3
Compromising the compromise effect : brands matter
Sinn, Francisca
;
Milberg, Sandra J.
;
Epstein, Leonardo D.
; …
- In:
Marketing letters : a journal of research in marketing
18
(
2007
)
4
,
pp. 223-236
Persistent link: https://www.econbiz.de/10003549582
Saved in:
4
The impact of a product's country-of-origin on compromise and attraction effects
Chuang, Shih-Chieh
;
Yen, HsiuJu Rebecca
- In:
Marketing letters : a journal of research in marketing
18
(
2007
)
4
,
pp. 279-291
Persistent link: https://www.econbiz.de/10003549621
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->