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isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Absatz"
~subject:"Duration analysis"
~subject:"Market entry"
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Duration analysis
Market entry
New product development
32
Produktentwicklung
32
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14
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11
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9
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
The journal of product innovation management : an international publication of the Product Development & Management Association
9
International journal of innovation management
4
Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen
3
Journal of business research : JBR
3
Journal of the Academy of Marketing Science
3
Working papers / Wharton School, University of Pennsylvania / Marketing
3
ERIM report series research in management
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of production economics
2
Journal of marketing
2
SpringerLink / Bücher
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1
Agricultural economics : the journal of the International Association of Agricultural Economists
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business / Economics
1
Business research quarterly : BRQ
1
DLSU business & economics review
1
Economics / Discussion papers : the open-access, open-assessment e-journal
1
Economics / Journal articles : the open-access, open-assessment journal
1
Edward Elgar E-Book Archive
1
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
1
European journal of innovation management
1
European journal of international management : EJIM
1
European journal of operational research : EJOR
1
Gabler Research
1
Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
IEEE transactions on engineering management : EM
1
INSEAD Working Paper
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IPA-IAO-Forschung und Praxis : Berichte aus dem Fraunhofer-Institut für Produktionstechnik und Automatisierung (IPA), Stuttgart, Fraunhofer-Institut für Arbeitswirtschaft und Organisation (IAO), Stuttgart, Institut für Industrielle Fertigung und Fabrikbetrieb (IFF), Universität Stuttgart und Institut für Arbeitswissenschaft und Technologiemanagement (IAT), Universität Stuttgart
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Ifo-Beiträge zur Wirtschaftsforschung
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Industrial and corporate change
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Industrial marketing management : the international journal for industrial and high-tech firms
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Innovating for trust
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ECONIS (ZBW)
9
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1
A dynamic model of competitive entry response
Selove, Matthew
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
3
,
pp. 353-363
Persistent link: https://www.econbiz.de/10010370737
Saved in:
2
Vaporware, Suddenware, and Trueware : new product preannouncements under market uncertainty
Ofek, Elie
;
Turut, Özge
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 342-355
Persistent link: https://www.econbiz.de/10009736686
Saved in:
3
Tricked by truncation : spurious duration dependence and social contagion in Hazard models
Van Den Bulte, Christophe
;
Iyengar, Radha
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 233-248
Persistent link: https://www.econbiz.de/10009006850
Saved in:
4
Invited comment on "opinion leadership and social contagion in new product diffusion"
Godes, David
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 224-229
Persistent link: https://www.econbiz.de/10009006854
Saved in:
5
Contagion in prescribing behavior among networks of doctors
Christakis, Nicholas A.
;
Fowler, James H.
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 213-216
Persistent link: https://www.econbiz.de/10009006866
Saved in:
6
Opinion leadership and social contagion in new product diffusion
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Valente, …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 195-212
Persistent link: https://www.econbiz.de/10009006876
Saved in:
7
Quantity discounts in differentiated consumer product markets
Subramaniam, Ramanathan
;
Gal-Or, Esther
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
1
,
pp. 180-192
Persistent link: https://www.econbiz.de/10003858573
Saved in:
8
Zooming in : self-emergence of movements in new product growth
Goldenberg, Jacob
;
Lowengart, Oded
;
Shapira, Daniel
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 274-292
Persistent link: https://www.econbiz.de/10003843318
Saved in:
9
Sales growth of new pharmaceuticals across the globe : the role of regulatory regimes
Stremersch, Stefan
;
Lemmens, Aurélie
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 690-708
Persistent link: https://www.econbiz.de/10003885016
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