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isPartOf:"Research in consumer behavior"
~isPartOf:"Psychology & marketing"
~person:"Chow, Cheris W. C."
~person:"Gilal, Faheem Gul"
~source:"econis"
~subject:"Luxusgüter"
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Chow, Cheris W. C.
Gilal, Faheem Gul
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The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
2
Does service employee arrogance discourage sales of luxury brands in emerging economies?
Wang, Xuehua
;
Chow, Cheris W. C.
;
Luk, Chung-leung
- In:
Psychology & marketing
30
(
2013
)
10
,
pp. 918-933
Persistent link: https://www.econbiz.de/10010198486
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