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language:"eng"
~institution:"European Marketing Academy"
~institution:"Handelshochschule Leipzig"
~institution:"Harvard Graduate School of Business Administration"
~subject:"Konsumentenverhalten"
~subject:"Konsumgesellschaft"
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Konsumentenverhalten
Konsumgesellschaft
Marketing
13
Marketingmanagement
7
Marketing management
6
Consumer behaviour
4
Market research
4
Marktforschung
4
Marketing theory
3
Marketingtheorie
3
Beziehungsmarketing
2
E-commerce
2
Einzelhandel
2
Electronic Commerce
2
Kongress
2
Relationship marketing
2
Retail trade
2
Theorie
2
Theory
2
Welt
2
World
2
Braga <2002>
1
Brand
1
Competition
1
Computerspiel
1
Consumer goods industry
1
Consumer society
1
Customer satisfaction
1
Flexibilität
1
Handelsmarke
1
International marketing
1
Internationales Marketing
1
Konsumgüterindustrie
1
Kundendienst
1
Kundenorientierung
1
Kundenzufriedenheit
1
Markenartikel
1
Markenname
1
Merchandising
1
Mobile Marketing
1
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Graue Literatur
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3
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Arbeitspapier
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Collection of articles of several authors
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Sammelwerk
1
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German
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Hildebrandt, Lutz
1
Johnson, Brian
1
Jung, Kathrin
1
Kirchgeorg, Manfred
1
Nunes, Paul
1
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European Marketing Academy
Handelshochschule Leipzig
Harvard Graduate School of Business Administration
American Marketing Association
22
Edward Elgar Publishing
4
Information Resources Management Association
4
AMA Summer Academic Conference <2023, San Francisco, Calif.>
3
Bain & Company <Boston, Mass.>
2
Weltwirtschaftsforum
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2019, Austin, Tex.>
1
AMA Winter Academic Conference <2021, Online>
1
Academy of Marketing Science / Annual Conference <2012, New Orleans, La.>
1
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Athens Institute for Education and Research
1
Canadian Center of Science and Education <Toronto>
1
Center for International Research in Consumers Location and Their Environments
1
Christian-Albrechts-Universität zu Kiel
1
European Society for Opinion and Marketing Research, E.S.O.M.A.R.
1
Europäische Kommission / Statistisches Amt
1
Fachhochschule Reutlingen / European School of Business
1
Fördergesellschaft Marketing (FGM) e.V.
1
Global Islamic Marketing Conference <13., 2022, Istanbul>
1
Global Islamic Marketing Conference <2011, Dubai, Stadt>
1
IGI Global
1
International Conference on Ernest Dichter and Motivation Research <1, 2005, Wien>
1
International Food Information Service
1
Internationale Handelstagung <1987, Rüschlikon>
1
Marketing Science Institute
1
National Bureau of Economic Research
1
NetLibrary, Inc
1
Peter Lang GmbH
1
Seminar on Marketing to Children and Young Consumers
1
Springer Fachmedien Wiesbaden
1
Summer Educators' Conference <1983, Dearborn, Mich.>
1
Summer Educators' Conference <1984, Chicago, Ill.>
1
Summer Educators' Conference <1985, Washington, DC>
1
Summer Educators' Conference <1986, Chicago, Ill.>
1
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Arbeitspapier / HHL, Leipzig Graduate School of Management
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ECONIS (ZBW)
4
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1
User behavior in second life : an empirical analysis and its implications for marketing practice
Jung, Kathrin
;
Kirchgeorg, Manfred
-
2007
Persistent link: https://www.econbiz.de/10013420398
Saved in:
2
Mass affluence : seven new rules of marketing to today's consumer
Nunes, Paul
;
Johnson, Brian
-
2004
Persistent link: https://www.econbiz.de/10001932772
Saved in:
3
Marketing and competition in the information age : proceedings of the 28th EMAC conference, May 11 - 14, 1999, Humboldt University Berlin
Hildebrandt, Lutz
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001530954
Saved in:
4
Marketing: progress, prospects, perspectives : 26th EMAC Conference, 20th - 23rd May 1997, Warwick Business School ; proceedings
1997
Persistent link: https://www.econbiz.de/10000677540
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