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language:"eng"
~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Bibliometrics"
~subject:"Performance measurement"
~subject:"Value creation"
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Bibliometrics
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Marketing
52
Marketing management
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11
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Stremersch, Stefan
5
Kayande, Ujwal
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Roberts, John H.
3
Lehmann, Donald R.
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Reinartz, Werner J.
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Bai, Billy
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International journal of contemporary hospitality management
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of business research : JBR
14
European journal of marketing : EJM
7
Journal of marketing
7
Journal of business-to-business marketing
5
Journal of marketing management : MM
5
International journal of consumer studies
4
Journal of historical research in marketing
4
Journal of macromarketing
4
Journal of marketing education : JME
4
Journal of promotion management : innovations in planning and applied research
4
Journal of retailing
4
Journal of strategic marketing
4
Journal of the Academy of Marketing Science
4
Psychology & marketing
4
The marketing review
4
Arts marketing : an international journal ; AM
3
ERIM report series research in management
3
Foundations and trends in marketing : FTMKT
3
International journal of business excellence
3
International marketing review
3
Journal of business ethics : JOBE
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing theory and practice : JMTP
3
Journal of research in marketing and entrepreneurship : JRME
3
Marketing intelligence & planning
3
The journal of business & industrial marketing
3
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
3
Australasian marketing journal
2
Building corporate identity, image and reputation in the digital era
2
Business performance measurement : unifying theories and integrating practice
2
Cogent business & management
2
Discussion paper / Center for Economic Research, Tilburg University
2
European management journal
2
Evolving and emerging issues in marketing strategy
2
International journal of business environment : IJBE
2
International journal of market research
2
International journal of production economics
2
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ECONIS (ZBW)
15
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date (oldest first)
1
The managerial relevance of marketing science : properties and genesis
Wiegand, Nico
;
Becker, Maren
;
Imschloß, Monika
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 801-822
Persistent link: https://www.econbiz.de/10014451281
Saved in:
2
Marketing performance assessment and accountability : process and outcomes
Morgan, Neil A.
;
Jayachandran, Satish
;
Hulland, John
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 462-481
Persistent link: https://www.econbiz.de/10013271766
Saved in:
3
The study of important marketing issues : reflections
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 12-17
Persistent link: https://www.econbiz.de/10012506507
Saved in:
4
A retrospective review of the first 35 years of the International Journal of Research in Marketing
Donthu, Naveen
;
Reinartz, Werner J.
;
Kumar, Satish
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 232-269
Persistent link: https://www.econbiz.de/10012506528
Saved in:
5
Adoption and impact of marketing performance assessment systems among travel agencies
Magno, Francesca
;
Cassia, Fabio
;
Bruni, Attilio
- In:
International journal of contemporary hospitality management
29
(
2017
)
4
,
pp. 1133-1147
Persistent link: https://www.econbiz.de/10011707986
Saved in:
6
Uncovering the service profit chain in the casino industry
Prentice, Catherine
;
Wong, IpKin Anthony
;
Lam, Desmond
- In:
International journal of contemporary hospitality management
29
(
2017
)
11
,
pp. 2826-2846
Persistent link: https://www.econbiz.de/10011799915
Saved in:
7
Antecedents and outcomes of marketing innovation : an empirical analysis in the hotel industry
Nieves, Julia
;
Diaz-Meneses, Gonzalo
- In:
International journal of contemporary hospitality management
28
(
2016
)
8
,
pp. 1554-1576
Persistent link: https://www.econbiz.de/10011613941
Saved in:
8
Unraveling scientific impact : citation types in marketing journals
Stremersch, Stefan
;
Camacho, Nuno
;
Vanneste, Sofie
; …
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
1
,
pp. 64-77
Persistent link: https://www.econbiz.de/10010517011
Saved in:
9
The evolution of marketing research
Morosan, Cristian
;
Bowen, John T.
;
Atwood, Morgan
- In:
International journal of contemporary hospitality management
26
(
2014
)
5
,
pp. 706-726
Persistent link: https://www.econbiz.de/10010395536
Saved in:
10
From academic research to marketing practice : some further thoughts
Roberts, John H.
;
Kayande, Ujwal
;
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 144-146
Persistent link: https://www.econbiz.de/10010400716
Saved in:
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