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language:"eng"
~isPartOf:"International journal of technology marketing : IJTMkt"
~language:"pol"
~type_genre:"Article in journal"
~type_genre:"Reprint"
~type_genre:"Textbook"
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Marketing
11
marketing
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Innovation management
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Innovationsmanagement
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Online-Marketing
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Beziehungsmarketing
4
E-commerce
4
Electronic Commerce
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International journal of technology marketing : IJTMkt
Journal of business research : JBR
162
Industrial marketing management : the international journal for industrial and high-tech firms
102
European journal of marketing : EJM
80
Journal of marketing education : JME
78
Journal of marketing management : MM
74
Management science : journal of the Institute for Operations Research and the Management Sciences
65
Journal of marketing
62
Marketing theory
62
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
53
Journal of historical research in marketing
52
Journal of macromarketing
51
Journal of business-to-business marketing
44
Marketing intelligence & planning
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
41
Journal of strategic marketing
40
The journal of business & industrial marketing
37
Journal of business ethics : JOBE
36
Journal of Islamic marketing : JIMA
33
Journal of research in marketing and entrepreneurship : JRME
33
AMS review : official publication of the Academy of Marketing Science
32
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
32
The marketing review
30
Journal of marketing research : JMR
27
Journal of marketing management : JMM ; journal of the Academy of Marketing
25
Business horizons
24
Australasian marketing journal
23
Journal of advertising research
23
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
23
International journal of wine business research : IJWBR
22
Asia Pacific journal of marketing and logistics
20
International journal of islamic marketing and branding
20
Journal of Islamic marketing
20
Cogent business & management
19
Psychology & marketing
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
European research studies
17
International journal of consumer studies
17
Marketing letters : a journal of research in marketing
17
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ECONIS (ZBW)
21
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1
Digital marketing techniques for school promotion
Fernandez, Ronald R.
;
Uy, Chin
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
3
,
pp. 239-255
Persistent link: https://www.econbiz.de/10014310281
Saved in:
2
Location-based marketing using mobile geofencing : lessons learned from a user-centred application development research
Garcia, Manuel B.
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
1
,
pp. 1-29
Persistent link: https://www.econbiz.de/10013503814
Saved in:
3
Is destination image instagrammable? : visit intentions and value co-creation through social media content
Giannopoulos, Antonios
;
Livas, Christos
;
Simeli, Ioanna
; …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
4
,
pp. 349-369
Persistent link: https://www.econbiz.de/10013486083
Saved in:
4
Diagnosing key factors for gamification in marketing using hierarchical clustering technique
Srivastava, Gautam
;
Bag, Surajit
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
4
,
pp. 354-378
Persistent link: https://www.econbiz.de/10012693542
Saved in:
5
Advertising agency selection, customer retention and satisfaction factors : an exploratory research in the Greek advertising market
Katsonis, Nikolaos
;
Tsekouropoulos, Georgios
; …
- In:
International journal of technology marketing : IJTMkt
13
(
2019
)
2
,
pp. 125-142
Persistent link: https://www.econbiz.de/10012140190
Saved in:
6
Towards bring your own device marketing policy
Giotopoulos, Konstantinos C.
;
Halkiopoulos, Constantinos
; …
- In:
International journal of technology marketing : IJTMkt
13
(
2019
)
2
,
pp. 156-164
Persistent link: https://www.econbiz.de/10012140199
Saved in:
7
Challenges and opportunities in marketing in the contemporary technological environment
Assimakopoulos, Costas
(
ed.
);
Del Chiappa, Giacomo
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011628216
Saved in:
8
Special issue: Marketing innovative technology solutions in global market : insights and perspectives
Brem, Alexander
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011308468
Saved in:
9
Identifying customer satisfaction estimators using review mining
Suzuki, Takayuki
;
Gemba, Kiminori
;
Aoyama, Atsushi
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
2
,
pp. 187-210
Persistent link: https://www.econbiz.de/10010404505
Saved in:
10
Innovation and marketing in Africa : a Ghanaian perspective
Amoako, George K.
;
Doe, Joshua Kofi
;
Heer, Felicia de
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
4
,
pp. 356-375
Persistent link: https://www.econbiz.de/10010490454
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