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language:"eng"
~isPartOf:"Journal of business-to-business marketing"
~language:"hrv"
~subject:"Graduate business education"
~subject:"Market research"
~subject:"USA"
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Graduate business education
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26
Business-to-business marketing
26
industrial marketing
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Journal of business-to-business marketing
Journal of marketing education : JME
58
European Journal of Marketing
28
Journal of business research : JBR
22
Journal of macromarketing : examining the interactions among markets, marketing, and society
21
Journal of marketing management : MM
21
Marketing intelligence & planning
16
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
International Journal of Bank Marketing
13
Journal of marketing
13
Political marketing in the United States
13
Journal of the Academy of Marketing Science
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
SpringerLink / Bücher
11
Journal of marketing research : JMR
10
Australasian marketing journal
9
Journal of historical research in marketing
9
The marketing review
9
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
Series / American Marketing Association
8
AMS review : official publication of the Academy of Marketing Science
7
Journal of Consumer Marketing
7
Journal of business ethics : JOBE
7
Journal of the Academy of Business Education : JABE
7
Marketing Intelligence & Planning
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Marketing theory
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
European journal of marketing : EJM
6
International journal of forecasting
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
Business horizons
5
Enterprise & society : the international journal of business history
5
History of marketing thought ; Volume 3
5
International Marketing Review
5
International journal of market research
5
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ECONIS (ZBW)
13
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date (oldest first)
1
Some reflections on the state of business-to-business marketing research
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10013359015
Saved in:
2
Distribution of marketing research material to universities : the case of Archive of Market and Social Research (AMSR)
Tzempelikos, Nektarios
;
Kooli, Kaouther
;
Stone, Merlin
; …
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10012259329
Saved in:
3
Exploring the role of product development capability for transforming marketing intelligence into firm performance
Helm, Roland
;
Krinner, Stephanie
;
Endres, Herbert
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10012196331
Saved in:
4
Conceptualization and integration of marketing intelligence : the case of an industrial manufacturer
Helm, Roland
;
Krinner, Stephanie
;
Schmalfuß, Martin
- In:
Journal of business-to-business marketing
21
(
2014
)
4
,
pp. 237-255
Persistent link: https://www.econbiz.de/10010478073
Saved in:
5
The essence of business marketing theory, research, and tactics : contributions from the Journal of Business-to-Business Marketing
Lichtenthal, J. David
;
Mummalaneni, Venkatapparao
; …
- In:
Journal of business-to-business marketing
15
(
2008
)
2
,
pp. 91-179
Persistent link: https://www.econbiz.de/10003814676
Saved in:
6
Response to : "The Journal of Business-to-Business Marketing comes of age"
Honeycutt, Earl D.
;
Thelen, Shawn T.
- In:
Journal of business-to-business marketing
15
(
2008
)
2
,
pp. 198-203
Persistent link: https://www.econbiz.de/10003814686
Saved in:
7
Commentary on "The essence of business marketing theory, research and tactics : contributions by the Journal of Business-to-Business Marketing," by Lichtenthal, Mummalaneni, and Wi...
Malhotra, Naresh K.
;
Uslay, Can
;
Ndubisi, Nelson Oly
- In:
Journal of business-to-business marketing
15
(
2008
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10003814692
Saved in:
8
Advocating business marketing education
Lichtenthal, J. David
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003506988
Saved in:
9
Trends in executive education in business marketing
Narayandas, Das
- In:
Journal of business-to-business marketing
14
(
2007
)
1
,
pp. 23-30
Persistent link: https://www.econbiz.de/10003507005
Saved in:
10
Undergraduate education : the implications of cross-functional relationships in business marketing ; the skills of high-performing managers
Hutt, Michael D.
;
Speh, Thomas W.
- In:
Journal of business-to-business marketing
14
(
2007
)
1
,
pp. 75-94
Persistent link: https://www.econbiz.de/10003507031
Saved in:
1
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