//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"Journal of marketing education : JME"
~isPartOf:"Legends in marketing"
~isPartOf:"Staff Paper"
~language:"nep"
~subject:"Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Marketing
Betriebswirtschaftsstudium
53
Graduate business education
53
Curriculum
38
Lehrplan
38
Students
23
Studierende
23
E-Learning
15
E-learning
15
marketing education
15
USA
12
United States
12
marketing
12
marketing education issues
11
learning approaches and issues
10
Business and economics education
8
Graduate economics education
8
Internet marketing
8
Learning
8
Lernen
8
Marketing management
8
Marketingmanagement
8
Online-Marketing
8
Wirtschaftspädagogik
8
Wirtschaftsstudium
8
level/type of education
8
Nachhaltige Entwicklung
7
Occupational qualification
7
Qualifikation
7
Sustainable development
7
skills/traits development in marketing education
7
undergraduate education
7
Crop Production/Industries
6
Economic history
6
Marketing theory
6
Marketingtheorie
6
Wirtschaftsgeschichte
6
Australia
5
Australien
5
Demand and Price Analysis
5
more ...
less ...
Online availability
All
Free
47
Undetermined
29
Type of publication
All
Book / Working Paper
67
Article
65
Type of publication (narrower categories)
All
Article in journal
67
Aufsatz in Zeitschrift
67
Working Paper
44
Collection of articles of several authors
19
Sammelwerk
19
Collection of articles written by one author
10
Sammlung
10
Reprint
4
Aufsatzsammlung
2
Case study
1
Fallstudie
1
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
Nepali
Author
All
Sheth, Jagdish N.
12
Kotler, Philip
10
Zaltman, Gerald
7
Kyle, Steven C.
4
Minten, Bart
4
Crittenden, Victoria Lynn
3
Forker, Olan D.
3
Krishnan, Balaji C.
3
Spiller, Lisa D.
3
Tomek, William G.
3
Aitchison, Robert
2
Andreasen, Alan R.
2
Aplin, Richard D.
2
Ayres, H.W.
2
Christy, Ralph D.
2
Davis, Cassandra
2
Eiler, Doyle A.
2
Ferrell, Odies C.
2
Figueroa, Enrique E.
2
How, R. Brian
2
Malhotra, Naresh K.
2
Peltier, James
2
Perren, Rebeca
2
Rowles, Kristin
2
Schlee, Regina Pefanis
2
Scovotti, Carol
2
Streeter, Deborah H.
2
Thompson, Stanley R.
2
Varadarajan, Rajan
2
Wind, Yoram
2
Abernethy, Avery M.
1
Achrol, Ravi S.
1
Ackerman, David S.
1
Aitken, Troy
1
Alexander, Joe
1
Allen, Concha
1
Ambler, Tim
1
Bacon, Donald R.
1
Bagozzi, Richard P.
1
Balis, John S.
1
more ...
less ...
Published in...
All
Journal of marketing education : JME
Legends in marketing
Staff Paper
Journal of business research : JBR
163
SpringerLink / Bücher
136
Industrial marketing management : the international journal for industrial and high-tech firms
111
European journal of marketing : EJM
80
Journal of marketing management : MM
68
Journal of marketing
60
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
59
Marketing theory
55
Journal of macromarketing : examining the interactions among markets, marketing, and society
54
Journal of the Academy of Marketing Science
54
Journal of historical research in marketing
52
Marketing intelligence & planning
46
Springer eBook Collection
46
Journal of business-to-business marketing
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
41
Journal of macromarketing
39
The journal of business & industrial marketing
37
Journal of research in marketing and entrepreneurship : JRME
36
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
35
Journal of business ethics : JOBE
35
Journal of Islamic marketing : JIMA
33
AMS review : official publication of the Academy of Marketing Science
32
Springer eBook Collection / Business and Economics
32
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
31
Journal of strategic marketing
31
Premier reference source
30
The marketing review
29
Journal of marketing research : JMR
27
Springer eBook Collection / Business and Management
27
Foundations and trends in marketing : FTMKT
26
Australasian marketing journal
25
Business horizons
25
Journal of advertising research
23
Edward Elgar E-Book Archive
22
International journal of wine business research : IJWBR
22
Asia Pacific journal of marketing and logistics
20
Journal of Islamic marketing
20
more ...
less ...
Source
All
ECONIS (ZBW)
88
EconStor
44
Showing
1
-
10
of
132
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Post-pandemic marketing : use of business crisis recovery frameworks to enhance entrepreneurial marketing education
Jones, Rosalind
;
Morrish, Sussie C.
;
Heyworth-Thomas, …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 211-225
Persistent link: https://www.econbiz.de/10014580247
Saved in:
2
Exploring students' motivation to participate in entrepreneurial marketing education
McCartan, Aodheen
;
Cummins, Darryl
;
Morgan, Margaret
; …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 278-295
Persistent link: https://www.econbiz.de/10014580257
Saved in:
3
Marketing analytics curriculum integration : an exploration of resource availability for faculty
Keiper, Margaret C.
;
Nachtigal, Jon
;
Lupinek, Joshua M.
; …
- In:
Journal of marketing education : JME
46
(
2024
)
1
,
pp. 18-31
Persistent link: https://www.econbiz.de/10014580273
Saved in:
4
Digital marketing and analytics education : a systematic review
Ye, Christine
;
Kim, Yuna
;
Cho, Yoon-Na
- In:
Journal of marketing education : JME
46
(
2024
)
1
,
pp. 32-44
Persistent link: https://www.econbiz.de/10014580275
Saved in:
5
Analytics capability in marketing education : a practice-informed model
Kurtzke, Simone
;
Setkute, Justina
- In:
Journal of marketing education : JME
43
(
2021
)
3
,
pp. 298-316
Persistent link: https://www.econbiz.de/10012662594
Saved in:
6
Educating marketing students to understand designers' thought-worlds
Blijlevens, Janneke
- In:
Journal of marketing education : JME
45
(
2023
)
1
,
pp. 18-37
Persistent link: https://www.econbiz.de/10014246066
Saved in:
7
The impact of live cases on student skill development in marketing courses
Cummins, Shannon
;
Johnson, Jeff S.
- In:
Journal of marketing education : JME
45
(
2023
)
1
,
pp. 55-69
Persistent link: https://www.econbiz.de/10014246068
Saved in:
8
Blended learning in principles of marketing : the effects of student differences on student performance
Cannon, Joseph P.
;
Lohtia, Ritu
;
Paulich, Brianna JeeWon
- In:
Journal of marketing education : JME
45
(
2023
)
1
,
pp. 70-90
Persistent link: https://www.econbiz.de/10014246070
Saved in:
9
From lab to market : learning entrepreneurial marketing through multi-semester, stage-gate, capstone project in STEM MBA
Marin, Alejandra
;
Parvatiyar, Atul
;
Mitchell, Ronald K.
; …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 226-246
Persistent link: https://www.econbiz.de/10014580249
Saved in:
10
Heuristics and the choice of method in entrepreneurial marketing education
Larios Hernández, Guillermo Jesús
;
Borbolla-Albores, …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 296-308
Persistent link: https://www.econbiz.de/10014580262
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->