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~language:"fra"
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Anderson, James C.
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Contemporary issues in marketing : principles and practice
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Where are we on diversity, equity, and inclusion? : a million-dollar question
Gbadamosi, Ayantunji
- In:
Critical perspectives on diversity, equity, and …
,
(pp. 1-16)
.
2022
Persistent link: https://www.econbiz.de/10013382173
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2
Inclusion of people with disabilities in marketing : a paradigm shift
Sani, Kareem F.
;
Gbadamosi, Ayantunji
- In:
Critical perspectives on diversity, equity, and …
,
(pp. 75-99)
.
2022
Persistent link: https://www.econbiz.de/10013382204
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3
Marketing : the paradigm shift
Gbadamosi, Ayantunji
- In:
Contemporary issues in marketing : principles and practice
,
(pp. 3-31)
.
2019
Persistent link: https://www.econbiz.de/10012134029
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4
Marketing ethics, green and sustainable marketing
Gbadamosi, Ayantunji
- In:
Contemporary issues in marketing : principles and practice
,
(pp. 185-218)
.
2019
Persistent link: https://www.econbiz.de/10012134045
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5
The entrepreneurship marketing environment
Gbadamosi, Ayantunji
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 55-78)
.
2011
Persistent link: https://www.econbiz.de/10008822550
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6
Brand strategy for business markets
Anderson, James C.
;
Carpenter, Gregory S.
- In:
Kellogg on branding : the marketing faculty of the …
,
(pp. 169-185)
.
2005
Persistent link: https://www.econbiz.de/10003285377
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7
Managing market offerings in business markets
Anderson, James C.
;
Carpenter, Gregory S.
;
Narus, James A.
- In:
Kellogg on marketing
,
(pp. 330-365)
.
2001
Persistent link: https://www.econbiz.de/10001612997
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