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language:"eng"
~language:"spa"
~person:"Gbadamosi, Ayantunji"
~person:"Homburg, Christian"
~person:"Leeflang, Peter"
~type_genre:"Case study"
~type_genre:"Reprint"
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Gbadamosi, Ayantunji
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Entrepreneurship marketing : principles and practice of SME marketing
1
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Structure and dynamics of the German Mittelstand
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The nature and scope of marketing research
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ECONIS (ZBW)
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Contemporary issues in marketing : principles and practice
Gbadamosi, Ayantunji
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012104336
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2
Entrepreneurship marketing : principles and practice of SME marketing
Nwankwo, Sonny
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10008757892
Saved in:
3
The entrepreneurship marketing environment
Gbadamosi, Ayantunji
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 55-78)
.
2011
Persistent link: https://www.econbiz.de/10008822550
Saved in:
4
Should marketing be cross-functional? : conceptual development and international empirical evidence
Krohmer, Harley
;
Homburg, Christian
;
Workman, John P.
-
2009
Persistent link: https://www.econbiz.de/10003836642
Saved in:
5
Building models for marketing decisions : past, present and future
Leeflang, Peter
;
Wittink, Dick R.
-
2009
Persistent link: https://www.econbiz.de/10003794765
Saved in:
6
Marketing in the German Mittelstand - findings from case studies
Homburg, Christian
;
Karlshaus, Jan Thido
;
Zeipel, Annette
- In:
Structure and dynamics of the German Mittelstand
,
(pp. 135-157)
.
1999
Persistent link: https://www.econbiz.de/10001447070
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