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language:"eng"
~language:"und"
~subject:"Konsumentenverhalten"
~subject:"Social web"
~subject:"Theorie"
~type_genre:"Thesis"
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Konsumentenverhalten
Social web
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Marketing
266
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30
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marketing
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15
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ECONIS (ZBW)
33
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1
Perceiving innovations : the role of processing fluency
Erz, Antonia
-
2011
Persistent link: https://www.econbiz.de/10009428309
Saved in:
2
Companies and consumers in the transition from traditional to social media
Hausmann, Maximilian
-
2016
Persistent link: https://www.econbiz.de/10011635359
Saved in:
3
The political shaping of markets and consumption systems : a consumer culture theory perspective
Veresiu, Ela
-
2015
Persistent link: https://www.econbiz.de/10011498039
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4
Anreizbasierte Kundenempfehlungen : Forschungsbeiträge zum Forschungsstand und zu den Wirkungen auf den Empfehlenden
Neumann, Madlen
-
2015
Persistent link: https://www.econbiz.de/10011504374
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5
Akzeptanz und Wirkung einer Code-basierten, cross-medialen Marketingkommunikation : drei Studien am Beispiel von QR-Codes
Neumann, Natalie
-
2015
Persistent link: https://www.econbiz.de/10011391062
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6
Essays on scent marketing : effects of scented indoor environments on customers and employees
Girard, Anna L.
-
2015
Persistent link: https://www.econbiz.de/10011607529
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7
Organizational structures in international high value food chains : evidence from Latin America
Otter, Verena
-
2014
-
1. Aufl.
Persistent link: https://www.econbiz.de/10010533442
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8
Effectiveness of mobile marketing
Reichhart, Philipp Konstantin
-
2013
Persistent link: https://www.econbiz.de/10010199764
Saved in:
9
Essays on news provision in competitive environments
Wältermann, Christian
-
2013
Persistent link: https://www.econbiz.de/10010187624
Saved in:
10
Consumer attitudes toward foreign versus local brands in emerging markets : a study based on the consumer goods industry in Brazil
Stoebe, Martin Johannes
-
2013
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009745433
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