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language:"eng"
~person:"Adeola, Ogechi"
~person:"Bamber, Christopher John"
~person:"Bichler, Martin"
~subject:"Relationship marketing"
~subject:"Theorie"
~type_genre:"Book section"
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Business information systems workshops : BIS 2013 international workshops, Poznań, Poland, June 19-20, 2013 ; revised papers
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Contemporary issues in marketing : principles and practice
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Digital Business in Africa : Social Media and Related Technologies
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Africa's digital marketplace : the role of social media in customer engagement
Adeola, Ogechi
;
Edeh, Jude Ndubuisi
;
Evans, Olaniyi
; …
- In:
Digital Business in Africa : Social Media and Related …
,
(pp. 145-168)
.
2022
Persistent link: https://www.econbiz.de/10013282698
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2
Contemporary marketing research
Bamber, David James
;
Bamber, Christopher John
- In:
Contemporary issues in marketing : principles and practice
,
(pp. 74-95)
.
2019
Persistent link: https://www.econbiz.de/10012134033
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Market design : foundations and applications
Bichler, Martin
- In:
Business information systems workshops : BIS 2013 …
,
(pp. 1-2)
.
2013
Persistent link: https://www.econbiz.de/10010210773
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