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language:"eng"
~person:"Christodoulides, George"
~person:"Tanwar, Karnica"
~subject:"Brand image"
~subject:"Factor analysis"
~type_genre:"Aufsatz in Zeitschrift"
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Christodoulides, George
Tanwar, Karnica
Van Hoye, Greet
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Corporate reputation review
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
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ECONIS (ZBW)
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Organisation pursuit intention through perceived employer brand, person organisation fit and perceived organisational prestige
Sharma, Ruchika
;
Tanwar, Karnica
- In:
Corporate reputation review
26
(
2023
)
1
,
pp. 33-53
Persistent link: https://www.econbiz.de/10014225820
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2
Employer brand scale development and validation : a second-order factor approach
Tanwar, Karnica
;
Prasad, Asha
- In:
Personnel review : a professional journal reporting new …
46
(
2017
)
2
,
pp. 389-409
Persistent link: https://www.econbiz.de/10011654466
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3
A literature review and future agenda for B2B branding : challenges of branding in a B2B context
Leek, Sheena
;
Christodoulides, George
- In:
Industrial marketing management : the international …
40
(
2011
)
6
,
pp. 830-837
Persistent link: https://www.econbiz.de/10009348666
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