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person:"Choo, Ho Jung"
~person:"Arrigo, Elisa"
~person:"Choi, Tsan-Ming"
~person:"Goworek, Helen"
~person:"McColl, Julie"
~subject:"Markenführung"
~type_genre:"Aufsatz in Zeitschrift"
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Markenführung
Fashion
52
Mode
52
Textile distribution
25
Textilhandel
25
Lieferkette
21
Supply chain
21
Consumer behaviour
17
Konsumentenverhalten
17
Bekleidungsindustrie
13
Clothing industry
13
Luxury goods
12
Luxusgüter
12
Brand management
11
New product development
6
Produktentwicklung
6
China
5
Einzelhandel
5
Retail trade
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Supply chain management
5
Sustainability
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Hong Kong
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Hongkong
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International market entry
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Internationaler Markteintritt
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Corporate social responsibility
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Distribution channel
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Lieferantenmanagement
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Luxury fashion
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South Korea
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Aufsatz in Zeitschrift
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11
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Choo, Ho Jung
Arrigo, Elisa
Choi, Tsan-Ming
Goworek, Helen
McColl, Julie
Ko, Eunju
10
Moore, Christopher M.
5
Kim, HaeJung
4
Kim, Kyung Hoon
4
Kim, Sang Jin
4
Loureiro, Sandra Maria Correia
4
Phau, Ian
4
Fuxman, Leonora
3
Mahmoud, Ali B.
3
Mohr, Iris
3
Moore, Christopher
3
Warnaby, Gary
3
Ahn, SooKyoung
2
Aiello, Gaetano
2
Aslam, Usman
2
Bai, Huifeng
2
Bandinelli, Romeo
2
Barnes, Liz
2
Bhaduri, Gargi
2
Bonilla Quijada, María del Rocío
2
Camiciottoli, Belinda Crawford
2
Caratù, Myriam
2
Chae, Heeju
2
Chow, Pui-Sze
2
Del Olmo Arriaga, Josep Lluis
2
Doyle, Stephen A.
2
Forney, Judith A.
2
Grigoriou, Nicholas
2
Guercini, Simone
2
Hack-Polay, Dieu
2
Haug, Anders
2
Ikeda, Kayo
2
Im, Hyunjoo
2
Jain, Sheetal
2
Joo, Bo Ra
2
Jung, Jaesuk
2
Jung, Sojin
2
Kim, Hye-yŏng
2
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European retail research
2
International journal of production economics
2
Journal of retailing and consumer services
2
Asia Pacific journal of marketing and logistics
1
International journal of retail and distribution management
1
International marketing review
1
Journal of business research : JBR
1
Transportation research / E : an international journal
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ECONIS (ZBW)
11
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1
Parenting advantages of emerging market multinationals (EMNCs) in luxury fashion retailing
Bai, Huifeng
;
He, Weijing
;
Shi, Jin
;
McColl, Julie
; …
- In:
International journal of retail and distribution management
50
(
2022
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012798298
Saved in:
2
Luxury fashion retailers' localised marketing strategies in practice : evidence from China
Bai, Huifeng
;
McColl, Julie
;
Moore, Christopher
- In:
International marketing review
39
(
2022
)
2
,
pp. 352-370
Persistent link: https://www.econbiz.de/10013396200
Saved in:
3
Pay upfront or pay later? : fixed royal payment in sustainable fashion brand franchising
Cai, Ya-Jun
;
Chen, Yue
;
Siqin, Tana
;
Choi, Tsan-Ming
; …
- In:
International journal of production economics
214
(
2019
),
pp. 95-105
Persistent link: https://www.econbiz.de/10012036544
Saved in:
4
Optimal advertisement budget allocation and coordination in luxury fashion supply chains with multiple brand-tier products
Choi, Tsan-Ming
;
Liu, Na
- In:
Transportation research / E : an international journal
130
(
2019
),
pp. 95-107
Persistent link: https://www.econbiz.de/10012117854
Saved in:
5
The flagship stores as sustainability communication channels for luxury fashion retailers
Arrigo, Elisa
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 170-177
Persistent link: https://www.econbiz.de/10011904369
Saved in:
6
Brand loyalties in designer luxury and fast fashion co-branding alliances
Shen, Bin
;
Choi, Tsan-Ming
;
Chow, Pui-Sze
- In:
Journal of business research : JBR
81
(
2017
),
pp. 173-180
Persistent link: https://www.econbiz.de/10011771672
Saved in:
7
Effects of Chinese consumers' relationship benefits and satisfaction on attitudes toward foreign fashion brands : the moderating role of country of salesperson
Choi, Yu Hua
;
Choo, Ho Jung
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 99-106
Persistent link: https://www.econbiz.de/10011434102
Saved in:
8
Implementation of fashion ERP systems in China : case study of a fashion brand, review and future challenges
Choi, Tsan-Ming
;
Chow, Pui-Sze
;
Liu, Shuk-ching
- In:
International journal of production economics
146
(
2013
)
1
,
pp. 70-81
Persistent link: https://www.econbiz.de/10010221833
Saved in:
9
Developing a value chain for fashion retailers : activities for competitiveness
McColl, Julie
;
Moore, Christopher M.
- In:
European retail research
26
(
2012
)
2
,
pp. 47-75
Persistent link: https://www.econbiz.de/10009728699
Saved in:
10
Creating, developing and managing the dimensions of the own brand : a study of UK fashion retailing
McColl, Julie
;
Moore, Christopher
- In:
European retail research
25
(
2011
)
2
,
pp. 63-91
Persistent link: https://www.econbiz.de/10009404791
Saved in:
1
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